AWeber + Marketo Integration

Integrate AWeber to Marketo in one click, or tell Integrately AI how you want each subscriber handled. Create or update profiles, add persons to lists, record purchases, and sync your marketing data automatically.

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1.
  • AWeber
    Subscriber is created in AWeber
  • AWeber
    Account is created in AWeber
  • AWeber
    List is created in AWeber
  • AWeber
    Custom field is created in AWeber
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2.
  • AWeber
    Create or Update Subscriber in AWeber
  • AWeber
    Search subscriber in AWeber
  • AWeber
    Unsubscribe email in AWeber
  • AWeber
    Create purchase for subscriber in AWeber
  • AWeber
    Search list in AWeber
  • Marketo
    Create or update person in Marketo
  • Marketo
    Add Person to a list in Marketo
  • Marketo
    Search person in Marketo
  • Marketo
    Create or update custom object record in Marketo
  • Marketo
    Create or update opportunity in Marketo
  • Marketo
    Search Opportunity in Marketo
  • Marketo
    Search custom object record in Marketo

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Ready Workflows Ready Workflows for AWeber + Marketo Integration

Capture subscribers, create person profiles, organise lists, record purchases, and sync data, all in just one click.

Most popular automationmost-popular-automations
AWeber + Marketo Integration

Create Marketo contact for new AWeber contact

There are many reasons why someone might choose to use two different marketing tools. One common reason being - able to reach a wider audience. For example, if one tool is better suited for reaching customers in a certain geographic region, while another is better for reaching customers of a certain age group, using both can help businesses reach their target market more effectively.

Thus, integration of your new Marketo contact and AWeber contact can help make sure that your messages are coordinated and that you're taking full advantage of all your channels. It can also help reduce the amount of time you spend managing different tools and platforms.
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  • 1of1
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Connect more apps to your AWeber + Marketo flow

Send engagement data to CRMs, sync sheets, and alert your team the moment a subscriber is processed. Pick a combination and activate it in one click.

AWeber
Marketo
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SalesforceSalesforce (4)
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Google SheetsGoogle Sheets (4)
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HubSpotHubSpot (4)
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SlackSlack (4)
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TypeformTypeform (4)
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StripeStripe (4)
A
M
S
Add every new AWeber subscriber as a Marketo person, and create a matching lead in Salesforce
New AWeber subscribers appear in Marketo as a person and land in Salesforce as a new lead instantly. No manual exports, no missed follow-ups.
A
M
S
When a new AWeber list is created, update Marketo and create a follow-up task in Salesforce
New AWeber lists trigger Marketo list updates and open a follow-up task in Salesforce automatically.
A
M
S
If an AWeber custom field is created, update Marketo custom objects and log the change in Salesforce
Custom field updates in AWeber automatically update Marketo custom objects and log records in Salesforce.
A
M
S
When an AWeber purchase is recorded, update Marketo opportunities and create a Salesforce deal record
Subscriber purchases in AWeber update Marketo opportunities and create matching deal records in Salesforce.

Supported triggers and actions for AWeber and Marketo

Mix and match to build the exact automation you need

AWeber
AWeber Triggers & Actions
Subscriber is created in AWeber
Triggers the automation when a new subscriber is added
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Account is created in AWeber
Triggers the automation when a new account is created
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List is created in AWeber
Triggers the automation when a new list is created
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Custom field is created in AWeber
Triggers the automation when a new custom field is created
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Create or Update Subscriber in AWeber
Generates a new invoice
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Search subscriber in AWeber
Looks up and retrieves subscriber information
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Unsubscribe email in AWeber
Removes email address from mailing list
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Create purchase for subscriber in AWeber
Generates a purchase order for a subscriber based on their selected items
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Search list in AWeber
Scans and retrieves results for a particular list
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Marketo
Marketo Triggers & Actions
No trigger is available
Create or update person in Marketo
Generates a new invoice
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Add Person to a list in Marketo
Adds a person to a list or group
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Search person in Marketo
Retrieves information about a person
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Create or update custom object record in Marketo
Creates or updates a custom object record
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Create or update opportunity in Marketo
Creates or updates a sales opportunity
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Search Opportunity in Marketo
Searches for a opportunity
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Search custom object record in Marketo
Searches for a custom object record
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What can you automate with AWeber + Marketo?

Streamline your marketing workflows by syncing subscriber data directly into your engagement platform.

What you can automate?
⚡
Sync AWeber subscribers to Marketo person profiles instantly
Automatically create or update Marketo person records the moment a new subscriber is created in AWeber. Eliminate manual data entry and keep your engagement platform synchronized.
📋
Capture every custom field and list attribute
Map all available AWeber custom fields and list data directly into Marketo custom object records instead of just basic contact info. Your database becomes a comprehensive source for campaigns.
🔔
Notify your team the moment activity occurs
Alert sales reps or marketing managers in Slack or via email whenever a high-value subscriber registers or makes a purchase in AWeber.
🔀
Route records based on submitted criteria
Perform different actions in Marketo depending on the specific list or custom field submitted by the subscriber in AWeber.
🔄
Keep person profiles updated as details change
Automatically update existing Marketo person records whenever subscriber information is modified or updated in AWeber.
🔍
Search and update instead of creating duplicates
Search for existing person records in Marketo before creating new entries, preventing duplicate profiles in your database.
💳
Handle purchases and opportunity updates
Track subscriber purchases in AWeber and automatically create or update opportunities and custom object records in Marketo.
🔗
Extend your workflow to external apps
Connect your AWeber and Marketo automation flow with Google Sheets, Slack, or Salesforce to keep all downstream tools updated.
And much more...

Who is AWeber + Marketo integration for?

Marketing and sales teams connecting AWeber to Marketo eliminate manual data entry, ensuring subscriber updates flow instantly into person records.

Performance marketers
Performance marketers
Sales reps
Sales reps
Client success managers
Client success managers
Demand generation teams
Demand generation teams
Campaign managers
Campaign managers
Marketing ops specialists
Marketing ops specialists
📈
Performance marketers
You're running campaigns across multiple channels but your marketing reports only update when someone manually exports subscriber lists, so the conversion counts you're optimising against are always a few hours behind — this integration means every new subscriber lands in Marketo instantly and your data stays current.
⚡
Sales reps
You need to reach out to engaged prospects quickly, but lead data gets trapped in email lists until someone performs a manual sync, so you find out about valuable leads too late — automating both apps means every subscriber profile is updated instantly so you can initiate follow-ups right away.
📋
Client success managers
You answer to stakeholders who want to see real-time subscriber and customer growth metrics, but managing fragmented data sources leaves gaps in your progress reports — connecting these apps means your person records and lists stay fully synchronized without manual intervention.
📊
Demand generation teams
The volume of inbound subscribers is too high for anyone to keep up by hand, leading to delayed segmentation and missed nurturing opportunities — automating both apps means every list creation and custom field update is processed instantly across your engagement platform.
🔄
Campaign managers
You own the subscriber nurturing sequence and depend on upstream data being accurate, but delayed record updates cause messaging mismatches and segmentation errors — with this integration, subscriber actions flow directly into Marketo person profiles without delay.
🗂️
Marketing ops specialists
You need a reliable history of subscriber activity and keep finding gaps caused by missed manual data entry routines — automating both apps means every purchase, custom field, and subscriber event is recorded accurately in your Marketo database.
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Why choose Integrately to automate AWeber + Marketo

Build and manage your AWeber + Marketo automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect AWeber + Marketo with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
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3
Automation is ready
Setup an action from Trello
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Frequently Asked Questions

How do I connect AWeber to Marketo?
Frequently Asked Questions
You can connect AWeber to Marketo instantly using 1-click automations on Integrately or by asking Integrately AI to build your workflow. It links your email subscriber lists to person profiles alongside Salesforce, Google Sheets, HubSpot, and 1,500+ other apps.
Can I automatically sync new AWeber subscribers to Marketo person profiles?
Frequently Asked Questions
Can I connect AWeber, Marketo, and Google Sheets?
Frequently Asked Questions
What is a good Zapier alternative for AWeber and Marketo?
Frequently Asked Questions
How does AWeber handle custom field data in this integration?
Frequently Asked Questions
Can I update Marketo opportunities from AWeber purchases?
Frequently Asked Questions
Do I need coding skills to automate AWeber and Marketo?
Frequently Asked Questions
Is the AWeber and Marketo integration free?
Frequently Asked Questions
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