Azure DevOps + Metricool Integration

Integrate Azure DevOps to Metricool in one click, or tell Integrately AI how you want each work item handled. Track build completions, schedule social posts, update your content calendars, and notify your team automatically.

Free foreverFree forever.
Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • Azure DevOps
    Work item is updated in Azure DevOps Instant
  • Azure DevOps
    Work item is created in Azure DevOps Instant
  • Azure DevOps
    Build is completed in Azure DevOps Instant
  • Azure DevOps
    Comment is added to work item in Azure DevOps Instant
  • Azure DevOps
    Code pushed to git in Azure DevOps Instant
  • Metricool
    Post is published successfully in Metricool
  • Metricool
    Post is scheduled in Metricool
  • Metricool
    Post failed to publish in Metricool
  • Metricool
    Conversation is created (in a Network) in Metricool
  • Metricool
    GMB is reviewed in Metricool
  • Metricool
    Draft is added in planner in Metricool
Arrow Right
2.
  • Azure DevOps
    Create work item in Azure DevOps
  • Azure DevOps
    Delete work item in Azure DevOps
  • Azure DevOps
    Add link to work item in Azure DevOps
  • Azure DevOps
    Search work item in Azure DevOps
  • Azure DevOps
    Add comment to work item in Azure DevOps
  • Metricool
    Schedule post in Metricool
  • Metricool
    Create post in autolist in Metricool
  • Metricool
    Get post by id in Metricool
  • Metricool
    Send reply to GMB review in Metricool
  • Metricool
    Send a reply to conversation in Metricool

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Ready WorkflowsReady Workflows   for Azure DevOps + Metricool Integration

Schedule social posts from new Azure DevOps work items, update content calendars, monitor build statuses, and coordinate your marketing and development teams, all in just one click.

Sorry, we don’t have a ready workflow for this combination yet.
Got a different task in mind? Describe it

Create your workflow with Integrately AI.
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Connect more apps to your Azure DevOps + Metricool flow

Sync your development and marketing updates with project trackers, messaging channels, and documentation tools. Pick a combination and activate it in one click.

Azure DevOps
Metricool
+
GitHubGitHub (4)
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SlackSlack (4)
+
Jira Software CloudJira Software Cloud (3)
+
ConfluenceConfluence (3)
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TrelloTrello (3)
+
Google DriveGoogle Drive (3)
A
G
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Create an issue in GitHub for every new Azure DevOps work item, and schedule a post in Metricool
New Azure DevOps work items immediately create tracking issues in GitHub and schedule announcement posts in Metricool without manual effort.
A
M
G
When a build is completed in Azure DevOps, schedule a Metricool post and create a pull request in GitHub
Completed builds automatically trigger release posts in Metricool and organize code updates in GitHub.
A
M
G
When a comment is added to an Azure DevOps work item, update the Metricool post and add a commit in GitHub
Work item comments instantly sync discussion updates to your Metricool planner and GitHub repository.
A
C
M
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Use Claude to summarize Azure DevOps code pushes, schedule a Metricool update, and log a GitHub issue
AI analyzes code pushes from Azure DevOps, schedules a clean release summary in Metricool, and opens a GitHub tracking issue.

Supported triggers and actions for Azure DevOps and Metricool

Mix and match to build the exact automation you need

Azure DevOps
Azure DevOps Triggers & Actions
Instant
Work item is updated in Azure DevOps
Triggers the automation when a work item is updated
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Instant
Work item is created in Azure DevOps
Triggers the automation when a work item is created
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Instant
Build is completed in Azure DevOps
Triggers the automation when a build is completed
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Instant
Comment is added to work item in Azure DevOps
Triggers the automation when commented is added to a work item
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Instant
Code pushed to git in Azure DevOps
Triggers the automation when a new event or workout session is scheduled
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Create work item in Azure DevOps
Creates a new work item
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Delete work item in Azure DevOps
Removes a work item from the list
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Add link to work item in Azure DevOps
Adds a hyperlink to a work item in the provided text
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Search work item in Azure DevOps
Searches for a work item
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Add comment to work item in Azure DevOps
Adds a comment to a work item
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Metricool
Metricool Triggers & Actions
Post is published successfully in Metricool
Triggers the automation when a post is successfully published
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Post is scheduled in Metricool
Triggers the automation when a post is scheduled to be published
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Post failed to publish in Metricool
Triggers the automation when a post fails to publish
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Conversation is created (in a Network) in Metricool
Triggers the automation when a conversation is created in a network
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GMB is reviewed in Metricool
Triggers the automation when a Google My Business listing is reviewed
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Draft is added in planner in Metricool
Triggers the automation when a new draft is added to the planner
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Schedule post in Metricool
Schedules a post
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Create post in autolist in Metricool
Creates a new post in the autolist
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Get post by id in Metricool
Retrieves a post based on its id
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Send reply to GMB review in Metricool
Sends a reply to a google my business review
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Send a reply to conversation in Metricool
Sends a reply to a conversation
Try it →

What can you automate with Azure DevOps + Metricool?

Streamline your software updates and social media publishing by connecting development milestones directly to your content calendar.

What you can automate?
🚀
Schedule Metricool posts automatically from Azure DevOps work items
Trigger social posts whenever a new development task is created or completed in Azure DevOps without manual copy-pasting.
📋
Capture every work item detail in scheduled posts
Map complete work item descriptions and metadata into your Metricool post planning instead of just basic titles.
🔔
Alert your marketing team instantly on build completion
Send immediate notifications whenever a critical build is completed in Azure DevOps so your social team can deploy announcements.
🔀
Route posts based on work item priority
Schedule urgent updates directly or send standard tasks to your weekly Metricool autolist depending on the priority tag submitted.
🔄
Keep social posts synchronized as work items change
Update scheduled content in Metricool automatically whenever associated tasks are modified or rescheduled in Azure DevOps.
🔍
Upsert posts without creating duplicates
Search existing Metricool schedules before creating new posts to prevent duplicate entries when work items are repeatedly updated.
⚙️
Manage posts when builds fail or succeed
Automatically adjust your Metricool planner status when an Azure DevOps build fails or finishes successfully.
💬
Extend your release flow to Slack
Trigger a Slack notification alongside your Metricool post scheduling whenever code is pushed to git in Azure DevOps.
And much more...

Who is Azure DevOps + Metricool integration for?

This integration helps development and marketing teams synchronize software release updates with social media campaigns effortlessly.

Performance marketers
Performance marketers
Social media managers
Social media managers
Agency account managers
Agency account managers
Product release leads
Product release leads
Content planners
Content planners
Release coordinators
Release coordinators
📈
Performance marketers
You're running campaigns across multiple platforms but your social calendar only updates when someone manually checks development progress, so your scheduling timelines are always a few hours behind — with this integration, every new work item lands in Metricool instantly and your campaigns stay aligned.
Social media managers
You need to announce feature launches fast, and you find out about completed builds too late to coordinate your content — with this integration, every completed build triggers a scheduled post immediately and your social announcements stay timely.
🤝
Agency account managers
You answer to a client who wants to see real-time progress updates, but manual reporting delays your status check-ins — with this integration, every updated work item reflects in your content tracking instantly and your client communication remains transparent.
🚀
Product release leads
The volume of code updates is too high for anyone to keep up by hand, leading to missed social announcements — with this integration, every code push updates your Metricool planner automatically and your team never misses a release announcement.
📋
Content planners
You own the next step in campaign planning and depend on someone upstream to hand over build details, causing constant bottlenecks — with this integration, every work item creation feeds directly into your planning pipeline and your content workflow runs smoothly.
📊
Release coordinators
You need a reliable history of software updates tied to marketing posts, but keep finding gaps in your documentation — with this integration, every system event is logged seamlessly between platforms and your historical tracking is always complete.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

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Why choose Integrately to automate Azure DevOps + Metricool

Build and manage your Azure DevOps + Metricool automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Azure DevOps + Metricool with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
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3
Automation is ready
Setup an action from Trello
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Frequently Asked Questions

How do I connect Azure DevOps to Metricool?
Frequently Asked Questions
You can connect Azure DevOps to Metricool instantly using ready-made workflows or by asking Integrately AI to set up the automation for you. With 1,500+ supported apps like Slack, GitHub, and Google Drive, your integration is live in seconds.
Can I automatically schedule social posts when an Azure DevOps build completes?
Frequently Asked Questions
Can I connect Azure DevOps, Metricool, and Slack?
Frequently Asked Questions
What is a good Zapier alternative for Azure DevOps and Metricool?
Frequently Asked Questions
How does Azure DevOps handle work item triggers in this integration?
Frequently Asked Questions
How does Metricool handle scheduled posts and updates here?
Frequently Asked Questions
Do I need coding skills to automate Azure DevOps and Metricool?
Frequently Asked Questions
Is the Azure DevOps and Metricool integration free?
Frequently Asked Questions
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