Customer.io + WATI Integration

Integrate Customer.io to WATI in one click, or tell Integrately AI how you want each message handled. Receive messages in WATI, create events in Customer.io, update user profiles, and trigger automated follow-ups instantly.

Free foreverFree forever.
Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • WATI
    Message is received in WATI Instant
  • WATI
    Reply is received to sent message in WATI Instant
  • WATI
    Contact is created in WATI
  • WATI
    Message is read in WATI Instant
  • WATI
    Message is delivered in WATI Instant
Arrow Right
2.
  • Customer.io
    Add person to segment in Customer.io
  • Customer.io
    Create or Update Person in Customer.io
  • Customer.io
    Create event in Customer.io
  • Customer.io
    Create anonymous event in Customer.io
  • WATI
    Send template message in WATI
  • WATI
    Send session message in WATI
  • WATI
    Create contact in WATI
  • WATI
    Update contact attributes in WATI

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Ready Workflows Ready Workflows for Customer.io + WATI Integration

Sync incoming messages, update customer profiles in Customer.io, log user events, and trigger follow-up actions, all in just one click.

Most popular automationmost-popular-automations
WATI + Customer.io Integration

Create Customer.io person for new WATI contact

If you're using WATI to manage your sales leads, it's important to also use Customer.io to manage your email marketing.

But adding contacts manually is a time-consuming process - which is why we recommend setting up this automation. When a new contact is created in WATI, a corresponding person will automatically be created in Customer.io.

This will keep all of your lead data in one place, making it easier to send out marketing emails.
See more
  • 1of1
Got a different task in mind? Describe it

Got a different automation in mind? Describe it and let Integrately AI build it for you.

Connect more apps to your Customer.io + WATI flow

Connect your messaging and customer data flows to CRMs, spreadsheets, scheduling tools, and team communication channels. Pick a combination and activate it in one click.

Customer.io
WATI
+
ShopifyShopify (3)
+
TypeformTypeform (3)
+
HubSpotHubSpot (3)
+
Google SheetsGoogle Sheets (3)
+
CalendlyCalendly (3)
+
SlackSlack (3)
S
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When a new Shopify order is placed, create or update the person in Customer.io and send a template message in WATI.
New Shopify orders instantly update customer records in Customer.io and trigger automated template messages in WATI without manual data entry.
S
C
W
When a Shopify customer is created, add them to a segment in Customer.io and create a contact in WATI.
New Shopify customer accounts automatically join targeted Customer.io segments while creating corresponding contacts in WATI for instant outreach.
S
C
W
When a Shopify order is fulfilled, create an event in Customer.io and send a session message in WATI.
Fulfilled Shopify orders trigger tracking events in Customer.io and send update messages through WATI to keep buyers informed.

Supported triggers and actions for Customer.io and WATI

Mix and match to build the exact automation you need

Customer.io
Customer.io Triggers & Actions
No trigger is available
Add person to segment in Customer.io
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Create or Update Person in Customer.io
Generates a new invoice
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Create event in Customer.io
Adds a new contact to the contact list
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Create anonymous event in Customer.io
Creates a confidential gathering without disclosing organizer's identity
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WATI
WATI Triggers & Actions
Instant
Message is received in WATI
Triggers the automation when a new message is received
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Instant
Reply is received to sent message in WATI
Triggers the automation when a reply is received to a sent message
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Contact is created in WATI
Triggers the automation when a new contact is created
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Instant
Message is read in WATI
Triggers the automation when a message is read by the recipient
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Instant
Message is delivered in WATI
Triggers the automation when a message is delivered
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Send template message in WATI
Sends a reply
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Send session message in WATI
Sends a session message
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Create contact in WATI
Adds a new contact to the database
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Update contact attributes in WATI
Updates contact information with new details
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What can you automate with Customer.io + WATI?

Streamline your customer communication, data synchronization, and event tracking across Customer.io and WATI.

What you can automate?
🔄
Sync incoming WhatsApp messages with Customer.io profiles
Automatically create or update user records in Customer.io the moment a message or reply is received in WATI, keeping your data unified.
📋
Capture every submitted contact attribute
Map all incoming WATI contact details and message attributes directly into Customer.io profiles instead of just basic names and phone numbers.
🔔
Trigger instant template messages on user events
Send automated WATI template messages immediately when customer actions or segmentation changes occur in Customer.io.
🔀
Route conversations based on message triggers
Execute different follow-up actions depending on whether a message is read, delivered, or received in WATI.
⏱️
Keep customer segments continuously updated
Add or remove users from specific Customer.io segments automatically as new contacts and chat interactions are created in WATI.
👥
Create or update contacts without duplicates
Ensure clean database records by using upsert logic to update existing Customer.io profiles rather than creating redundant entries.
💬
Manage session and template message workflows
Handle customer inquiries efficiently by automating both session messages and template responses based on real-time chat status.
🔗
Extend your workflow to external apps
Connect your core Customer.io and WATI flow with tools like Shopify or Google Sheets to log orders and track records seamlessly.
And much more...

Who is Customer.io + WATI integration for?

Customer.io and WATI integration helps marketing, support, and operations teams eliminate manual data entry and synchronize customer messaging across channels.

Performance marketers
Performance marketers
Customer support leads
Customer support leads
Operations managers
Operations managers
Customer success teams
Customer success teams
Account executives
Account executives
Data compliance officers
Data compliance officers
📈
Performance marketers
You're running multi-channel campaigns but your customer data platform only updates when someone manually exports contacts, so your campaign segments are always outdated — with this integration, every new interaction lands in Customer.io instantly and your messaging stays current.
🚨
Customer support leads
You need to answer WhatsApp inquiries immediately but find out about customer issues too late because chat records live separately from user profiles — with this integration, every incoming message updates your records instantly and your support workflow runs smoothly.
📊
Operations managers
You answer to stakeholders who want to see real-time customer engagement metrics, but manual reporting delays your status updates — with this integration, every user event and chat interaction flows automatically into your tracking systems.
Customer success teams
The volume of inbound chat messages is too high for anyone to keep up by hand, leading to missed follow-ups and unassigned conversations — with this integration, contact creation and profile updates happen instantly without manual effort.
🤝
Account executives
You own the next conversion step and depend on marketing teams to hand over lead data from messaging platforms — with this integration, every new contact flows directly into your database the moment they interact.
📋
Data compliance officers
You need a reliable communication history across platforms but keep finding gaps between your messaging logs and user database — with this integration, every touchpoint is recorded accurately and consistently.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate Customer.io + WATI

Build and manage your Customer.io + WATI automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Customer.io + WATI with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
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3
Automation is ready
Setup an action from Trello
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Frequently Asked Questions

How do I connect Customer.io to WATI?
Frequently Asked Questions
You can connect Customer.io to WATI in 1-click using ready-made templates on Integrately or by asking Integrately AI to build the workflow for you. You can also connect other apps like Shopify, HubSpot, and Slack easily.
Can I automatically create Customer.io profiles when a message is received in WATI?
Frequently Asked Questions
Can I connect Customer.io, WATI, and Shopify?
Frequently Asked Questions
What is a good Zapier alternative for Customer.io and WATI?
Frequently Asked Questions
How does Customer.io handle contact updates in this integration?
Frequently Asked Questions
How does WATI send automated messages from Customer.io events?
Frequently Asked Questions
Do I need coding skills to automate Customer.io and WATI?
Frequently Asked Questions
Is the Customer.io and WATI integration free?
Frequently Asked Questions
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No worries — just send us a message and we’ll get back to you as soon as possible.

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You Can Also Connect Customer.io or WATI With 1500+ Other Apps

Customer.io
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WATI
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