Google Analytics + Drip Integration

Integrate Drip to Google Analytics in one click, or tell Integrately AI how you want each subscriber handled. Measure conversions, track marketing performance, log events, and update your analytics dashboards automatically.

Free foreverFree forever.
Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • Google Analytics
    Goal is created in Google Analytics
  • Drip
    Subscriber record is created in Drip Instant
  • Drip
    Tag is applied to subscriber in Drip Instant
  • Drip
    Subscriber custom field is updated in Drip Instant
  • Drip
    Subscriber is unsubscribed from campaign in Drip Instant
  • Drip
    Tag is removed from subscriber in Drip Instant
  • Drip
    Subscriber is removed from campaign in Drip Instant
  • Drip
    Subscriber is added to campaign in Drip Instant
  • Drip
    Subscriber is unsubscribed from all mailings in Drip Instant
  • Drip
    Subscriber has visited page in Drip Instant
  • Drip
    Email is opened in Drip Instant
  • Drip
    Email is bounced in Drip Instant
  • Drip
    Email is clicked in Drip Instant
  • Drip
    Campaign is completed in Drip Instant
  • Drip
    Custom event is performed in Drip Instant
  • Drip
    Spam complaint is issued by subscriber in Drip Instant
  • Drip
    Trigger link is clicked in Drip Instant
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2.
  • Google Analytics
    Create a measurement in Google Analytics
  • Google Analytics
    Run report in Google Analytics
  • Google Analytics
    Update goal in Google Analytics
  • Google Analytics
    Get goal by id in Google Analytics
  • Drip
    Create or Update Subscriber in Drip
  • Drip
    Add tag to subscriber in Drip
  • Drip
    Remove tag from a subscriber in Drip
  • Drip
    Search subscriber in Drip
  • Drip
    Subscribe to campaign in Drip
  • Drip
    Create event in Drip
  • Drip
    Remove subscriber from campaign in Drip

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Ready WorkflowsReady Workflows   for Google Analytics + Drip Integration

Measure new subscribers, track custom events, run analytics reports, log conversions, and update your metrics, all in just one click.

Sorry, we don’t have a ready workflow for this combination yet.
Got a different task in mind? Describe it

Create your workflow with Integrately AI.
Simply describe what you want to automate, and Integrately AI will build it for you.

Connect more apps to your Drip + Google Analytics flow

Capture leads, sync store purchases, notify your team, and trigger follow-up campaigns. Pick a combination and activate it in one click.

Google Analytics
Drip
+
ShopifyShopify (3)
+
Facebook Lead AdsFacebook Lead Ads (3)
+
KlaviyoKlaviyo (3)
+
TypeformTypeform (3)
+
CalendlyCalendly (3)
+
SlackSlack (3)
D
G
S
Create a Shopify customer from every Drip subscriber, and log the conversion in Google Analytics.
New Drip subscribers immediately become Shopify customers while Google Analytics records the conversion event automatically.
S
D
G
When a Shopify order is paid, update the subscriber in Drip and log the revenue event in Google Analytics.
Shopify purchase data instantly updates your Drip subscriber profile and logs a measurement in Google Analytics.
S
C
D
G
Use ChatGPT to analyse every Shopify product purchase, update Drip subscribers, and log Google Analytics goals.
ChatGPT analyses customer order details in Shopify, updates your Drip subscriber records, and logs the conversion in Google Analytics.

Supported triggers and actions for Google Analytics and Drip

Mix and match to build the exact automation you need

Google Analytics
Google Analytics Triggers & Actions
Goal is created in Google Analytics
Triggers the automation when a new goal is added
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Create a measurement in Google Analytics
Creates a new measurement
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Run report in Google Analytics
Runs a report
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Update goal in Google Analytics
Updates the goal based on new information
Try it →
Get goal by id in Google Analytics
Retrieves a goal's information using its id
Try it →
Drip
Drip Triggers & Actions
Instant
Subscriber record is created in Drip
Triggers the automation when a subscriber record is created
Try it →
Instant
Tag is applied to subscriber in Drip
Triggers the automation when a tag is added
Try it →
Instant
Subscriber custom field is updated in Drip
Triggers the automation when a subscriber's custom field is updated
Try it →
Instant
Subscriber is unsubscribed from campaign in Drip
Triggers the automation when a subscriber opts out from a particular campaign
Try it →
Instant
Tag is removed from subscriber in Drip
Triggers the automation when a tag is added
Try it →
Instant
Subscriber is removed from campaign in Drip
Triggers the automation when a subscriber is removed from a campaign
Try it →
Instant
Subscriber is added to campaign in Drip
Triggers the automation when a subscriber is added to a campaign
Try it →
Instant
Subscriber is unsubscribed from all mailings in Drip
Triggers the automation when a subscriber opts out from all mailings
Try it →
Instant
Subscriber has visited page in Drip
Try it →
Instant
Email is opened in Drip
Triggers the automation when an email is opened
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Instant
Email is bounced in Drip
Triggers the automation when an email bounces back
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Instant
Email is clicked in Drip
Triggers the automation when an email link is clicked by the recipient
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Instant
Campaign is completed in Drip
Triggers the automation when a campaign is completed
Try it →
Instant
Custom event is performed in Drip
Triggers the automation when a custom event is performed
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Instant
Spam complaint is issued by subscriber in Drip
Triggers the automation when a spam complaint is issued by a subscriber
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Instant
Trigger link is clicked in Drip
Triggers the automation when a link is clicked
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Create or Update Subscriber in Drip
Generates a new invoice
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Add tag to subscriber in Drip
Assigns a tag to a subscriber based on defined criteria
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Remove tag from a subscriber in Drip
Removes a tag from a subscriber
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Search subscriber in Drip
Look up and retrieve subscriber information
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Subscribe to campaign in Drip
Subscribes to a campaign
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Create event in Drip
Generates a new event
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Remove subscriber from campaign in Drip
Removes a subscriber from a email campaign
Try it →

What can you automate with Drip + Google Analytics?

Streamline your marketing analytics by connecting Drip subscriber events directly to Google Analytics measurements and reports.

What you can automate?
Sync Drip subscribers with Google Analytics measurements
Automatically create a measurement in Google Analytics whenever a subscriber record is created in Drip, keeping your analytics platform updated without manual exports.
📋
Capture every custom field and subscriber detail
Map all available Drip subscriber custom fields and tags into Google Analytics events instead of basic counts, giving you richer traffic and conversion data.
🔔
Tell the right person when a goal is reached
Notify your team instantly whenever a goal is created in Google Analytics or a key subscriber milestone is hit in Drip.
🔀
Route subscribers based on custom field values
Send subscriber data to different analytics segments or trigger specific events depending on the tags applied in Drip.
🔄
Keep destination metrics up to date as subscribers change
Automatically update goals and subscriber records across both platforms whenever customer details or campaign statuses are modified.
🔍
Search and update existing records to avoid duplicates
Search subscriber records in Drip before creating new entries, ensuring your analytics and marketing databases remain clean.
⏱️
Handle campaign completion and status changes
Trigger Google Analytics measurements and update Drip campaigns automatically when a subscriber completes a campaign or clicks a trigger link.
🔗
Extend your workflow to Shopify or Slack
Connect your core Drip and Google Analytics flow to Shopify or Slack to notify your team or update store records in real time.
And much more...

Who is Drip + Google Analytics integration for?

Marketing and analytics teams connect Drip and Google Analytics to eliminate manual data exports, maintain accurate conversion records, and streamline reporting.

Performance marketers
Performance marketers
Sales development reps
Sales development reps
Agency account managers
Agency account managers
E-commerce managers
E-commerce managers
Customer success leads
Customer success leads
Data analysts
Data analysts
📈
Performance marketers
You're tracking campaign metrics in Drip but your analytics reports only update when someone manually exports conversion data, so the traffic counts you're optimising against are always a few hours behind — with this integration, every subscriber record is captured instantly and your data stays current.
💼
Sales development reps
You need to act fast on incoming subscriber engagement, but you find out too late because tracking data is siloed across separate platforms — with this integration, every subscriber activity triggers an immediate measurement and keeps your pipeline moving.
📊
Agency account managers
You answer to clients who want to see real-time campaign progress, but manual reporting delays your status updates — with this integration, every goal is tracked accurately and your reports are always up to date.
🛒
E-commerce managers
The volume of new subscribers is too high for anyone to keep up with by hand, leading to missed tracking events in your reports — with this integration, every campaign milestone is logged automatically.
🤝
Customer success leads
You own the onboarding stage and depend on marketing to hand over subscriber data, but details get lost between teams — with this integration, every customer action is synced seamlessly.
📉
Data analysts
You need a reliable history of user behaviour and keep finding gaps between your marketing platform and analytics reports — with this integration, every interaction is recorded without fail.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

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Why choose Integrately to automate Google Analytics + Drip

Build and manage your Google Analytics + Drip automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Google Analytics + Drip with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
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3
Automation is ready
Setup an action from Trello
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Frequently Asked Questions

How do I connect Drip to Google Analytics?
Frequently Asked Questions
You can connect Drip to Google Analytics in 1 click using ready workflows on Integrately or by asking Integrately AI to build the automation. It links your marketing subscriber events with website traffic and conversion measurements effortlessly.
Can I automatically send Drip subscriber data to Google Analytics?
Frequently Asked Questions
Can I connect Drip, Google Analytics, and Shopify?
Frequently Asked Questions
What is a good Zapier alternative for Drip and Google Analytics?
Frequently Asked Questions
How are Drip subscriber tags and custom fields handled during integration?
Frequently Asked Questions
Can Google Analytics goals trigger actions in Drip?
Frequently Asked Questions
Do I need coding skills to set up this integration?
Frequently Asked Questions
Is the Drip and Google Analytics integration free?
Frequently Asked Questions
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