Facebook Custom Audiences + Google Analytics Integration

Integrate Facebook Custom Audiences to Google Analytics in one click, or tell Integrately AI how you want each conversion handled. Track campaign goals, update your custom audiences, run reports, and measure performance automatically.

Free foreverFree forever.
Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • Google Analytics
    Goal is created in Google Analytics
Arrow Right
2.
  • Facebook Custom Audiences
    Add email to custom audience in Facebook Custom Audiences
  • Facebook Custom Audiences
    Create custom audience in Facebook Custom Audiences
  • Google Analytics
    Create a measurement in Google Analytics
  • Google Analytics
    Run report in Google Analytics
  • Google Analytics
    Update goal in Google Analytics
  • Google Analytics
    Get goal by id in Google Analytics

Trusted by experts at...

indeed-logoIntuit-logonvidia-logosalesforce-logottc-logoWalmart-logoaccenture-logoadobe-logoatlassian-logocisco-logodeloitte-logohp-logo
indeed-logoIntuit-logonvidia-logosalesforce-logottc-logoWalmart-logoaccenture-logoadobe-logoatlassian-logocisco-logodeloitte-logohp-logo

Ready WorkflowsReady Workflows   for Facebook Custom Audiences + Google Analytics Integration

Track conversions, create measurements, add emails to Facebook Custom Audiences, and run performance reports, all in just one click.

Sorry, we don’t have a ready workflow for this combination yet.
Got a different task in mind? Describe it

Create your workflow with Integrately AI.
Simply describe what you want to automate, and Integrately AI will build it for you.

Connect more apps to your Facebook Custom Audiences + Google Analytics flow

Sync your campaign data with CRMs, email lists, and spreadsheets to track performance across your entire marketing stack. Pick a combination and activate it in one click.

Facebook Custom Audiences
Google Analytics
+
ShopifyShopify (3)
+
MailchimpMailchimp (3)
+
Meta AdsMeta Ads (3)
+
Google Analytics 4Google Analytics 4 (3)
+
HubspotHubspot (3)
+
Google SheetsGoogle Sheets (3)
G
F
S
When a goal is created in Google Analytics, add the email to Facebook Custom Audiences and create a Shopify customer
Every Google Analytics goal update adds the visitor email to Facebook Custom Audiences and creates a customer record in Shopify instantly.
G
F
S
Create a custom audience in Facebook Custom Audiences when a Google Analytics goal is reached, and log the order in Shopify
Trigger a custom audience creation in Facebook Custom Audiences and record transaction details in Shopify from Google Analytics goal events.
S
G
F
Run a report in Google Analytics when a Shopify order is paid, and update your Facebook Custom Audiences list
Pull store performance data and update ad targeting lists whenever a new Shopify purchase confirms campaign conversion.

Supported triggers and actions for Facebook Custom Audiences and Google Analytics

Mix and match to build the exact automation you need

Facebook Custom Audiences
Facebook Custom Audiences Triggers & Actions
No trigger is available
Add email to custom audience in Facebook Custom Audiences
Uploads email addresses to a designated custom audience for targeted marketing efforts
Try it →
Create custom audience in Facebook Custom Audiences
Creates a new marketing campaign
Try it →
Google Analytics
Google Analytics Triggers & Actions
Goal is created in Google Analytics
Triggers the automation when a new goal is added
Try it →
Create a measurement in Google Analytics
Creates a new measurement
Try it →
Run report in Google Analytics
Runs a report
Try it →
Update goal in Google Analytics
Updates the goal based on new information
Try it →
Get goal by id in Google Analytics
Retrieves a goal's information using its id
Try it →

What can you automate with Facebook Custom Audiences + Google Analytics?

Streamline your conversion tracking and ad retargeting workflows with automated multi-step connections.

What you can automate?
Sync website goals to custom audiences automatically
Capture every Google Analytics goal event and add user emails to Facebook Custom Audiences instantly. Eliminate manual list exports and keep retargeting campaigns up to date.
📋
Capture every submitted field and measurement
Map available Google Analytics measurement parameters and goal details directly into your ad audience lists and reporting tools for comprehensive campaign oversight.
🔔
Notify your team when key conversions occur
Alert your marketing channel or team members the moment a high-value conversion is recorded, ensuring rapid response times for important leads.
🔀
Route data based on visitor goal criteria
Apply conditional rules to sort conversion events, sending high-value traffic to priority audience lists while routing standard traffic to general segments.
🔄
Keep ad targeting lists continuously updated
Automatically refresh Facebook Custom Audiences as visitor behaviors shift in Google Analytics, ensuring your advertising spend targets active prospects.
🔍
Prevent duplicate audience entries
Search existing custom audiences before adding new emails, preventing duplicate records and maintaining clean marketing lists.
📉
Handle campaign status and report changes
Trigger automated report generation and audience adjustments whenever campaign metrics or conversion goals update in your analytics platform.
🔌
Extend your workflow to external apps
Connect your core conversion data to Shopify, Mailchimp, or CRMs to build robust multi-step marketing automation pipelines.
And much more...

Who is Facebook Custom Audiences + Google Analytics integration for?

Performance marketers, media buyers, and e-commerce managers who need to sync website conversions with targeted ad audiences instantly.

Performance marketers
Performance marketers
Media buyers
Media buyers
E-commerce managers
E-commerce managers
Data analysts
Data analysts
Digital strategists
Digital strategists
Campaign coordinators
Campaign coordinators
📈
Performance marketers
You're running multi-channel campaigns but your reporting spreadsheet only updates when someone manually exports conversion data, so the conversion counts you're optimizing against are always hours behind — with this integration, every new goal lands in your ad lists instantly and your data stays current.
🎯
Media buyers
You manage high-budget ad campaigns requiring immediate retargeting list updates, but delayed manual list uploads leave hot leads waiting in the funnel — this integration means every website goal instantly refreshes Facebook Custom Audiences so your ads target active prospects without delay.
🛒
E-commerce managers
You track store traffic and conversion metrics daily, but fragmented tools prevent your analytics from communicating with your ad targeting lists — automating both apps means website goal completions immediately update your custom audiences and store reports without manual intervention.
📊
Data analysts
You reconcile marketing metrics and conversion reports every week, but manual data transfers introduce errors and missing attribution records — connecting these apps means every measurement and custom audience update happens reliably in the background.
💡
Digital strategists
You plan audience segmentation based on visitor behavior, but lag between analytics tracking and ad platform sync leaves campaigns out of date — automating both apps means your targeting lists reflect current website goals the second they occur.
⏱️
Campaign coordinators
You juggle multiple client ad accounts and spend hours exporting CSV files to update custom audience lists by hand — with this integration, every Google Analytics goal automatically triggers audience updates and keeps your campaign workflows running smoothly.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate Facebook Custom Audiences + Google Analytics

Build and manage your Facebook Custom Audiences + Google Analytics automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Facebook Custom Audiences + Google Analytics with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
That’s it! You just connected Google Sheets to Trello
3
Automation is ready
Setup an action from Trello
Price Comparison with Popular Alternatives
Popular Alternative
😐
750 Tasks
in $19.99
Integrately
😍
2,000 Tasks
in $19.99

Trusted by 42,000+ Customers

Highest Rated Integration Platform on G2
P
ProductHunt

Most upvoted product of the month

2000+
leader
most-implementable
easiest-to-do-business
best-support

Frequently Asked Questions

How do I connect Facebook Custom Audiences to Google Analytics?
Frequently Asked Questions
You can connect Facebook Custom Audiences to Google Analytics in 1 click using ready templates on Integrately, or use Integrately AI to build custom multi-step workflows with Shopify, Mailchimp, and Google Sheets.
Can I automatically sync Google Analytics conversion goals to Facebook Custom Audiences?
Frequently Asked Questions
Can I connect Facebook Custom Audiences, Google Analytics, and Shopify?
Frequently Asked Questions
What is a good Zapier alternative for Facebook Custom Audiences and Google Analytics?
Frequently Asked Questions
How are custom audience emails added from Google Analytics events?
Frequently Asked Questions
Can Google Analytics run reports automatically during conversions?
Frequently Asked Questions
Do I need coding skills to connect Facebook Custom Audiences and Google Analytics?
Frequently Asked Questions
Is the Facebook Custom Audiences and Google Analytics integration free?
Frequently Asked Questions
Didn't find the answer you were looking for?
Didn't find the answer you were looking for?
No worries — just send us a message and we’ll get back to you as soon as possible.

Want to automate something else in your workflow?

You Can Also Connect Facebook Custom Audiences or Google Analytics With 1500+ Other Apps

Facebook Custom Audiences
Popular Facebook Custom Audiences Integrations
Connect Facebook Custom Audiences to CRMs, email marketing tools, and ad platforms to manage and target your audience lists.
Google Analytics
Popular Google Analytics Integrations
Sync Google Analytics with reporting tools, spreadsheets, and databases to keep website traffic and conversion data working across your stack.