Freshworks CRM (Freshsales Suite) + Marketo Integration

Integrate Freshworks CRM (Freshsales Suite) to Marketo in one click, or tell Integrately AI how you want each contact handled. Sync new contacts and deals, update records, manage lists, and trigger customer engagement automatically.

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1.
  • Freshworks CRM (Freshsales Suite)
    Contact is created in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Contact is updated in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Deal is updated in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Deal is created in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Task is created in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Account is created in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Account is updated in Freshworks CRM (Freshsales Suite)
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2.
  • Freshworks CRM (Freshsales Suite)
    Create product in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Search contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Search contact by email in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Update contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Search contact by phone number in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Get contact by id in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Add note to a contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create task for contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Delete contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create deal in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Get deal by id in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Search deal by name in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create task for deal in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Add note to a deal in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Update deal in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create or Update contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create account in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create task for an account in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Get account by id in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Search account by name in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Add note to an account in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Mark task as completed in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Get task by id in Freshworks CRM (Freshsales Suite)
  • Marketo
    Create or update person in Marketo
  • Marketo
    Add Person to a list in Marketo
  • Marketo
    Search person in Marketo
  • Marketo
    Create or update custom object record in Marketo
  • Marketo
    Create or update opportunity in Marketo
  • Marketo
    Search Opportunity in Marketo
  • Marketo
    Search custom object record in Marketo

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Ready Workflows Ready Workflows for Freshworks CRM (Freshsales Suite) + Marketo Integration

Sync contacts, update deals, manage customer lists, and trigger engagement campaigns, all in just one click.

Most popular automationsmost-popular-automations
Freshworks CRM (Freshsales Suite) + Marketo Integration

Create Marketo contact for new Freshworks CRM (Freshsales Suite) contact

If you're using Freshworks CRM (Freshsales Suite) to manage your sales leads, it's important to also use Marketo to manage your email marketing.

But adding contacts manually is a time-consuming process - which is why we recommend setting up this automation. When a new contact is created in Freshworks CRM (Freshsales Suite), a corresponding contact will automatically be created in Marketo.

This will keep all of your lead data in one place, making it easier to send out marketing emails.
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Connect more apps to your Freshworks CRM (Freshsales Suite) + Marketo flow

Capture leads from forms or spreadsheets, notify your sales team, and update your pipeline across tools. Pick a combination and activate it in one click.

Freshworks CRM (Freshsales Suite)
Marketo
+
Google SheetsGoogle Sheets (4)
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TypeformTypeform (4)
+
SalesforceSalesforce (4)
+
SlackSlack (4)
+
CalendlyCalendly (4)
+
ZoomZoom (4)
F
M
G
Add every new Freshworks CRM (Freshsales Suite) contact to Marketo, and log the details in Google Sheets
New contacts in Freshworks CRM (Freshsales Suite) are automatically synced to Marketo and recorded in your Google Sheets file, removing manual data entry.
F
M
G
Log every new Freshworks CRM (Freshsales Suite) deal in Marketo and track the pipeline in Google Sheets
When a deal is created in Freshworks CRM (Freshsales Suite), update Marketo and add a tracking row in Google Sheets instantly.
F
M
G
When a Freshworks CRM (Freshsales Suite) contact is updated, sync the changes to Marketo and update Google Sheets
Keep contact records synchronised across Marketo and Google Sheets whenever an update occurs in Freshworks CRM (Freshsales Suite).
F
M
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Use Claude to analyse new Freshworks CRM (Freshsales Suite) tasks, update Marketo records, and log the summary in Google Sheets
Use Claude to process new task notes from Freshworks CRM (Freshsales Suite) before updating Marketo and Google Sheets.

Supported triggers and actions for Freshworks CRM (Freshsales Suite) and Marketo

Mix and match to build the exact automation you need

Freshworks CRM (Freshsales Suite)
Freshworks CRM (Freshsales Suite) Triggers & Actions
Contact is created in Freshworks CRM (Freshsales Suite)
Triggers the automation when a new contact is created
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Contact is updated in Freshworks CRM (Freshsales Suite)
Triggers the automation when a contact is updated
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Deal is updated in Freshworks CRM (Freshsales Suite)
Triggers the automation when a deal is updated
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Deal is created in Freshworks CRM (Freshsales Suite)
Triggers the automation when a deal is created
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Task is created in Freshworks CRM (Freshsales Suite)
Triggers the automation when a new task is created
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Account is created in Freshworks CRM (Freshsales Suite)
Triggers the automation when a new account is created
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Account is updated in Freshworks CRM (Freshsales Suite)
Triggers the automation when an account is updated
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Create product in Freshworks CRM (Freshsales Suite)
Adds a new product to the CRM
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Search contact in Freshworks CRM (Freshsales Suite)
Finds and retrieves contact information
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Create contact in Freshworks CRM (Freshsales Suite)
Adds a new contact to the database
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Search contact by email in Freshworks CRM (Freshsales Suite)
Finds and retrieves contact information using their email address
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Update contact in Freshworks CRM (Freshsales Suite)
Updates contact information with new details
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Search contact by phone number in Freshworks CRM (Freshsales Suite)
Finds information about a contact using the phone number
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Get contact by id in Freshworks CRM (Freshsales Suite)
Retrieves a contact's information based on their id
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Add note to a contact in Freshworks CRM (Freshsales Suite)
Adds a note to a contact
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Create task for contact in Freshworks CRM (Freshsales Suite)
Creates a task to follow up with a contact
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Delete contact in Freshworks CRM (Freshsales Suite)
Removes a contact from the address book
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Create deal in Freshworks CRM (Freshsales Suite)
Generates a new deal with
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Get deal by id in Freshworks CRM (Freshsales Suite)
Retrieves a deal by its id
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Search deal by name in Freshworks CRM (Freshsales Suite)
Searches for a deal by its name with
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Create task for deal in Freshworks CRM (Freshsales Suite)
Creates a new task for a particular deal
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Add note to a deal in Freshworks CRM (Freshsales Suite)
Adds a note to a deal
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Update deal in Freshworks CRM (Freshsales Suite)
Updates deal information based on new criteria or changes
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Create or Update contact in Freshworks CRM (Freshsales Suite)
Adds or update contact information
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Create account in Freshworks CRM (Freshsales Suite)
Generates a new account
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Create task for an account in Freshworks CRM (Freshsales Suite)
Creates a task to follow up with a account
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Get account by id in Freshworks CRM (Freshsales Suite)
Retrieves account information based on the account id
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Search account by name in Freshworks CRM (Freshsales Suite)
Searches for an account using the name
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Add note to an account in Freshworks CRM (Freshsales Suite)
Adds a note to the account without manual input
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Mark task as completed in Freshworks CRM (Freshsales Suite)
Marks the task as completed
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Get task by id in Freshworks CRM (Freshsales Suite)
Retrieves a task using its id
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Marketo
Marketo Triggers & Actions
No trigger is available
Create or update person in Marketo
Generates a new invoice
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Add Person to a list in Marketo
Adds a person to a list or group
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Search person in Marketo
Retrieves information about a person
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Create or update custom object record in Marketo
Creates or updates a custom object record
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Create or update opportunity in Marketo
Creates or updates a sales opportunity
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Search Opportunity in Marketo
Searches for a opportunity
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Search custom object record in Marketo
Searches for a custom object record
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What can you automate with Freshworks CRM (Freshsales Suite) + Marketo?

Streamline your customer data workflows by connecting Freshworks CRM (Freshsales Suite) triggers directly to Marketo actions and beyond.

What you can automate?
🔄
Sync new Freshworks CRM (Freshsales Suite) contacts to Marketo instantly
Automatically create or update person records in Marketo whenever a new contact is created in Freshworks CRM (Freshsales Suite). Ensure your marketing database reflects your latest sales leads without manual export steps.
📋
Capture every submitted contact detail and custom field
Map all available contact attributes and custom properties between Freshworks CRM (Freshsales Suite) and Marketo. Your marketing segments receive complete data for targeted campaigns.
🔔
Notify your team as soon as deals or contacts arrive
Send instant alerts to your team channels on Slack whenever a new contact or deal is created in Freshworks CRM (Freshsales Suite) and synced to Marketo.
🔀
Route contacts based on deal stages and submitted fields
Add people to specific Marketo lists or update opportunities depending on criteria and field values submitted in Freshworks CRM (Freshsales Suite).
📈
Keep records up to date as deals and accounts evolve
Automatically update Marketo opportunities and custom objects whenever a deal or account is modified in Freshworks CRM (Freshsales Suite).
🔍
Search and update records to prevent duplicate entries
Check for existing records before creating new entries in Marketo using search actions, ensuring a clean and deduplicated customer database.
Manage later status changes and closed deals efficiently
Trigger automated workflows when deal stages change, tasks are completed, or accounts are updated in Freshworks CRM (Freshsales Suite).
🔗
Extend your automation flow to Google Sheets and other apps
Connect your core Freshworks CRM (Freshsales Suite) and Marketo pipeline to Google Sheets to log records, track performance, and report on campaign success.
And much more...

Who is Freshworks CRM (Freshsales Suite) + Marketo integration for?

Sales, marketing, and revenue operations teams rely on this integration to keep customer data synchronized, eliminate manual entry, and accelerate deal closures across platforms.

Performance marketers and analysts
Performance marketers and analysts
Sales managers
Sales managers
Account managers
Account managers
High-volume lead generation teams
High-volume lead generation teams
Operations specialists
Operations specialists
CRM administrators
CRM administrators
📈
Performance marketers and analysts
You're running campaigns across multiple channels but your reporting sheet only updates when someone manually exports contacts, so the row counts you're optimising against are always a few hours behind — with this integration, every new contact lands in the system instantly and your data stays current.
Sales managers
You manage fast-moving pipelines in Freshworks CRM (Freshsales Suite) but find out about marketing campaign responses too late to capitalise on them — with this integration, every engagement triggers immediate updates so your team can act while interest is high.
🤝
Account managers
You answer to clients who want to see progress reports based on up-to-date deal stages, but manual data transfers leave gaps in your tracking — automating both apps means your records stay accurate and client reviews are always backed by real-time numbers.
📊
High-volume lead generation teams
The volume of incoming submissions is too high for anyone to keep up by hand, leading to missed contacts and unrecorded deals — connecting these apps means every submission is processed and logged instantly without manual effort.
🔄
Operations specialists
You own the next step in the workflow and depend on upstream teams to hand over qualified contacts, but manual handoffs cause delays — automating both apps means tasks and records are created automatically the moment a contact is updated.
🗂️
CRM administrators
You need a reliable customer history but keep finding missing records and mismatched fields between your sales and marketing databases — this integration means every database update is mirrored perfectly across platforms.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate Freshworks CRM (Freshsales Suite) + Marketo

Build and manage your Freshworks CRM (Freshsales Suite) + Marketo automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Freshworks CRM (Freshsales Suite) + Marketo with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
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Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
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3
Automation is ready
Setup an action from Trello
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Frequently Asked Questions

How do I connect Freshworks CRM (Freshsales Suite) to Marketo?
Frequently Asked Questions
You can connect Freshworks CRM (Freshsales Suite) to Marketo in 1-click using ready workflows on Integrately. Choose a template, connect your accounts, and use Integrately AI to customise your automation with apps like Google Sheets, Slack, and Zoom.
Can I automatically sync Freshworks CRM (Freshsales Suite) contacts to Marketo?
Frequently Asked Questions
Can I connect Freshworks CRM (Freshsales Suite), Marketo, and Google Sheets?
Frequently Asked Questions
What is a good Zapier alternative for Freshworks CRM (Freshsales Suite) and Marketo?
Frequently Asked Questions
How are Freshworks CRM (Freshsales Suite) contacts updated in Marketo?
Frequently Asked Questions
Can I update Marketo opportunities from Freshworks CRM (Freshsales Suite) deals?
Frequently Asked Questions
Do I need coding skills to automate Freshworks CRM (Freshsales Suite) and Marketo?
Frequently Asked Questions
Is the Freshworks CRM (Freshsales Suite) and Marketo integration free?
Frequently Asked Questions
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