Freshworks CRM (Freshsales Suite) + Pendo Feedback Integration

Integrate Freshworks CRM (Freshsales Suite) to Pendo Feedback in one click, or tell Integrately AI how you want each feedback request handled. Track feature requests, create CRM contacts and deals, update records, and keep your product and sales teams aligned automatically.

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1.
  • Freshworks CRM (Freshsales Suite)
    Contact is created in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Contact is updated in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Deal is updated in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Deal is created in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Task is created in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Account is created in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Account is updated in Freshworks CRM (Freshsales Suite)
  • Pendo Feedback
    Request is created in Pendo Feedback Instant
  • Pendo Feedback
    Request status is changed in Pendo Feedback Instant
  • Pendo Feedback
    Comment is added to a request in Pendo Feedback Instant
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2.
  • Freshworks CRM (Freshsales Suite)
    Search contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create product in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Search contact by email in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Update contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Search contact by phone number in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Get contact by id in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Add note to a contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create task for contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Delete contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create deal in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Get deal by id in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Search deal by name in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create task for deal in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Add note to a deal in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Update deal in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create or Update contact in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create account in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Create task for an account in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Get account by id in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Search account by name in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Add note to an account in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Mark task as completed in Freshworks CRM (Freshsales Suite)
  • Freshworks CRM (Freshsales Suite)
    Get task by id in Freshworks CRM (Freshsales Suite)

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Ready Workflows Ready Workflows for Freshworks CRM (Freshsales Suite) + Pendo Feedback Integration

Capture customer feedback, create matching CRM contacts, log requests, assign tasks, and keep sales updated, all in just one click.

Most popular automationsmost-popular-automations
Pendo Feedback + Freshworks CRM (Freshsales Suite) Integration

Create Freshworks CRM (Freshsales Suite) task for new Pendo Feedback request

It's important to stay on top of your customer relationships, and one way to do that is to create Freshworks CRM (Freshsales Suite) tasks for new Pendo Feedback requests received. This way, you can follow up with your customers in a timely manner and ensure that their needs are being met.

Plus, by having a system in place for managing customer relationships, you'll be able to more easily scale your business as it grows. So go ahead and set up that Freshworks CRM (Freshsales Suite) task for new Pendo Feedback request received today - your customers will thank you for it!
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Connect more apps to your Freshworks CRM (Freshsales Suite) + Pendo Feedback flow

Route feedback requests to your team, log details in spreadsheets, track issues, and manage follow-ups across your favourite tools. Pick a combination and activate it in one click.

Freshworks CRM (Freshsales Suite)
Pendo Feedback
+
SlackSlack (3)
+
Google SheetsGoogle Sheets (3)
+
HubSpotHubSpot (3)
+
NotionNotion (3)
+
Jira Software CloudJira Software Cloud (3)
+
ZendeskZendesk (3)
P
F
S
Create a Freshworks CRM (Freshsales Suite) contact for every new Pendo Feedback request, and notify your team instantly on Slack
New Pendo Feedback requests automatically create contacts in Freshworks CRM (Freshsales Suite) and alert your team on Slack, eliminating manual entry and delayed follow-ups.
P
F
S
When a Pendo Feedback request status changes, update Freshworks CRM (Freshsales Suite) and notify your team on Slack
Request status updates in Pendo Feedback instantly update Freshworks CRM (Freshsales Suite) records and notify your team in Slack for seamless alignment.
P
F
S
Post a Slack alert when a comment is added to Pendo Feedback, and create a follow-up task in Freshworks CRM (Freshsales Suite)
New comments on Pendo Feedback requests automatically create tasks in Freshworks CRM (Freshsales Suite) and notify your team in Slack.

Supported triggers and actions for Freshworks CRM (Freshsales Suite) and Pendo Feedback

Mix and match to build the exact automation you need

Freshworks CRM (Freshsales Suite)
Freshworks CRM (Freshsales Suite) Triggers & Actions
Contact is created in Freshworks CRM (Freshsales Suite)
Triggers the automation when a new contact is created
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Contact is updated in Freshworks CRM (Freshsales Suite)
Triggers the automation when a contact is updated
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Deal is updated in Freshworks CRM (Freshsales Suite)
Triggers the automation when a deal is updated
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Deal is created in Freshworks CRM (Freshsales Suite)
Triggers the automation when a deal is created
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Task is created in Freshworks CRM (Freshsales Suite)
Triggers the automation when a new task is created
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Account is created in Freshworks CRM (Freshsales Suite)
Triggers the automation when a new account is created
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Account is updated in Freshworks CRM (Freshsales Suite)
Triggers the automation when an account is updated
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Search contact in Freshworks CRM (Freshsales Suite)
Finds and retrieves contact information
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Create product in Freshworks CRM (Freshsales Suite)
Adds a new product to the CRM
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Create contact in Freshworks CRM (Freshsales Suite)
Adds a new contact to the database
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Search contact by email in Freshworks CRM (Freshsales Suite)
Finds and retrieves contact information using their email address
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Update contact in Freshworks CRM (Freshsales Suite)
Updates contact information with new details
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Search contact by phone number in Freshworks CRM (Freshsales Suite)
Finds information about a contact using the phone number
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Get contact by id in Freshworks CRM (Freshsales Suite)
Retrieves a contact's information based on their id
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Add note to a contact in Freshworks CRM (Freshsales Suite)
Adds a note to a contact
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Create task for contact in Freshworks CRM (Freshsales Suite)
Creates a task to follow up with a contact
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Delete contact in Freshworks CRM (Freshsales Suite)
Removes a contact from the address book
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Create deal in Freshworks CRM (Freshsales Suite)
Generates a new deal with
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Get deal by id in Freshworks CRM (Freshsales Suite)
Retrieves a deal by its id
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Search deal by name in Freshworks CRM (Freshsales Suite)
Searches for a deal by its name with
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Create task for deal in Freshworks CRM (Freshsales Suite)
Creates a new task for a particular deal
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Add note to a deal in Freshworks CRM (Freshsales Suite)
Adds a note to a deal
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Update deal in Freshworks CRM (Freshsales Suite)
Updates deal information based on new criteria or changes
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Create or Update contact in Freshworks CRM (Freshsales Suite)
Adds or update contact information
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Create account in Freshworks CRM (Freshsales Suite)
Generates a new account
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Create task for an account in Freshworks CRM (Freshsales Suite)
Creates a task to follow up with a account
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Get account by id in Freshworks CRM (Freshsales Suite)
Retrieves account information based on the account id
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Search account by name in Freshworks CRM (Freshsales Suite)
Searches for an account using the name
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Add note to an account in Freshworks CRM (Freshsales Suite)
Adds a note to the account without manual input
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Mark task as completed in Freshworks CRM (Freshsales Suite)
Marks the task as completed
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Get task by id in Freshworks CRM (Freshsales Suite)
Retrieves a task using its id
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Pendo Feedback
Pendo Feedback Triggers & Actions
Instant
Request is created in Pendo Feedback
Triggers the automation when a new request is created
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Instant
Request status is changed in Pendo Feedback
Triggers the automation when the status of a request is updated
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Instant
Comment is added to a request in Pendo Feedback
Triggers the automation when a comment is added to a request
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No action is available

What can you automate with Freshworks CRM (Freshsales Suite) + Pendo Feedback?

Streamline your customer feedback workflow by connecting Pendo Feedback submissions directly to your Freshworks CRM (Freshsales Suite) pipelines.

What you can automate?
🔄
Create CRM contacts from new feedback requests
Automatically generate a contact in Freshworks CRM (Freshsales Suite) whenever a new request is created in Pendo Feedback. Ensure sales teams capture every customer inquiry without manual data entry.
📝
Capture every submitted request detail
Map all feedback descriptions, titles, and submitter details from Pendo Feedback into corresponding Freshworks CRM (Freshsales Suite) contact records and notes for complete context.
🔔
Alert your team instantly on Slack
Notify relevant channels in Slack the moment a new request is created in Pendo Feedback or updated in Freshworks CRM (Freshsales Suite) so your team can respond immediately.
🔀
Route requests based on status changes
Trigger different follow-up actions in Freshworks CRM (Freshsales Suite) depending on whether a Pendo Feedback request status changes to planned, under review, or completed.
📈
Keep records updated across platforms
Synchronize status updates and comments seamlessly between Pendo Feedback and Freshworks CRM (Freshsales Suite) so your records never fall out of date.
🛡️
Prevent duplicate contact entries
Search existing database records before creating new entries in Freshworks CRM (Freshsales Suite) from Pendo Feedback submissions to maintain clean contact lists.
Manage status changes and follow-ups
Create follow-up tasks in Freshworks CRM (Freshsales Suite) automatically when Pendo Feedback requests are updated or commented on by your customers.
🔗
Extend your workflow with Slack
Connect Pendo Feedback and Freshworks CRM (Freshsales Suite) with Slack to notify team members, broadcast updates, and streamline cross-functional collaboration.
And much more...

Who is Freshworks CRM (Freshsales Suite) + Pendo Feedback integration for?

Connecting Pendo Feedback to Freshworks CRM (Freshsales Suite) eliminates manual data entry between feedback tools and sales pipelines for growing teams.

Performance analysts
Performance analysts
Sales development reps
Sales development reps
Client success managers
Client success managers
Product operations teams
Product operations teams
Account executives
Account executives
Data administrators
Data administrators
📈
Performance analysts
You're reviewing feature request trends in Freshworks CRM (Freshsales Suite) but feedback data only lands in your reporting views after manual exports, so the metrics you're reporting against are always delayed — with this integration, every new request populates your records instantly and your data stays current.
Sales development reps
You manage inbound leads in Freshworks CRM (Freshsales Suite) but high-value customer feature requests submitted in Pendo Feedback go unnoticed by sales reps until days later, so urgent outreach opportunities are missed — automating both apps means every request creates a contact instantly and your team engages leads right away.
🤝
Client success managers
You coordinate client accounts in Freshworks CRM (Freshsales Suite) while customers submit requests in Pendo Feedback, but keeping stakeholders informed requires constant manual status checking — this integration means every status change syncs across systems and your client updates reflect accurate progress.
📊
Product operations teams
You handle high volumes of customer feedback in Pendo Feedback and try to match them manually to accounts in Freshworks CRM (Freshsales Suite), but manual logging cannot keep up with submission spikes — automating both apps means every submission creates records without manual overhead and your pipeline stays accurate.
🎯
Account executives
You depend on product feedback submitted by your accounts in Pendo Feedback to close deals in Freshworks CRM (Freshsales Suite), but manual handoffs between teams cause critical delays — connecting these apps means request details flow straight into your CRM records and your sales conversations are always informed.
📋
Data administrators
You maintain clean historical records in Freshworks CRM (Freshsales Suite) alongside Pendo Feedback data, but manual copying leaves frequent gaps and mismatched contact entries — with this integration, every contact and request synchronizes reliably and your historical data remains complete.
Our team

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Why choose Integrately to automate Freshworks CRM (Freshsales Suite) + Pendo Feedback

Build and manage your Freshworks CRM (Freshsales Suite) + Pendo Feedback automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Freshworks CRM (Freshsales Suite) + Pendo Feedback with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
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20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
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AI that builds your automations
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24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
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Frequently Asked Questions

How do I connect Freshworks CRM (Freshsales Suite) to Pendo Feedback?
Frequently Asked Questions
You can connect Freshworks CRM (Freshsales Suite) to Pendo Feedback in 1-click using ready workflows or by using Integrately AI to build custom sequences alongside apps like Slack, Google Sheets, and HubSpot.
Can I automatically create Freshworks CRM (Freshsales Suite) contacts from new Pendo Feedback requests?
Frequently Asked Questions
Can I connect Freshworks CRM (Freshsales Suite), Pendo Feedback, and Slack?
Frequently Asked Questions
What is a good Zapier alternative for Freshworks CRM (Freshsales Suite) and Pendo Feedback?
Frequently Asked Questions
How does Freshworks CRM (Freshsales Suite) handle contact data during feedback automation?
Frequently Asked Questions
How are Pendo Feedback requests tracked in my automation flow?
Frequently Asked Questions
Do I need coding skills to automate Freshworks CRM (Freshsales Suite) and Pendo Feedback?
Frequently Asked Questions
Is the Freshworks CRM (Freshsales Suite) and Pendo Feedback integration free?
Frequently Asked Questions
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You Can Also Connect Freshworks CRM (Freshsales Suite) or Pendo Feedback With 1500+ Other Apps

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Pendo Feedback
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Sync Pendo Feedback with customer success, support, and collaboration tools to manage user requests across your entire stack.