Gmail + Lofty Integration

Integrate Gmail to Lofty in one click, or tell Integrately AI how you want each lead handled. Extract lead details from incoming emails, create leads in Lofty, add notes, and trigger follow-ups automatically.

Free foreverFree forever.
Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • Gmail
    Email is received in Gmail
  • Gmail
    Label is added to email in Gmail
  • Gmail
    New email is starred in Gmail
  • Gmail
    Email matching search is received in Gmail
  • Gmail
    Thread is started in Gmail
  • Gmail
    Label is created in Gmail
  • Lofty
    Transaction is created or updated in Lofty Instant
  • Lofty
    Lead is created or updated in Lofty Instant
  • Lofty
    Lead pipeline is changed in Lofty Instant
Arrow Right
2.
  • Gmail
    Send email in Gmail
  • Gmail
    Reply to email in Gmail
  • Gmail
    Create draft in Gmail
  • Gmail
    Create draft reply in Gmail
  • Gmail
    Delete label in Gmail
  • Gmail
    Search email in Gmail
  • Gmail
    Add label to email in Gmail
  • Gmail
    Remove label from email in Gmail
  • Gmail
    Create label in Gmail
  • Gmail
    Update label in Gmail
  • Lofty
    Update transaction in Lofty
  • Lofty
    Create transaction in Lofty
  • Lofty
    Get transaction by lead id and transaction id in Lofty
  • Lofty
    Create lead in Lofty
  • Lofty
    Update lead in Lofty
  • Lofty
    Search lead in Lofty
  • Lofty
    Add note in Lofty
  • Lofty
    Get lead by Id in Lofty

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Ready WorkflowsReady Workflows   for Gmail + Lofty Integration

Capture incoming leads, create Lofty records, add notes, and keep your real estate pipelines updated, all in just one click.

Sorry, we don’t have a ready workflow for this combination yet.
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Connect more apps to your Gmail + Lofty flow

Connect scheduling, document signing, marketing, messaging, and calendar tools to extend your Gmail and Lofty workflows. Pick a combination and activate it in one click.

Gmail
Lofty
+
Google CalendarGoogle Calendar (4)
+
DocuSignDocuSign (3)
+
CalendlyCalendly (3)
+
MailchimpMailchimp (3)
+
SlackSlack (3)
+
TwilioTwilio (3)
G
L
G
Create a Lofty lead from every email received in Gmail, and schedule a follow-up meeting in Google Calendar
Incoming emails instantly become Lofty leads and generate Google Calendar events, eliminating manual data entry and missed follow-up appointments.
L
G
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When a lead is created or updated in Lofty, create a draft reply in Gmail and schedule a consultation in Google Calendar
New Lofty leads trigger an email draft in Gmail and set up a Google Calendar consultation immediately.
L
G
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When a Lofty lead pipeline stage changes, search email in Gmail and update the corresponding Google Calendar event
Pipeline shifts in Lofty trigger inbox searches and update Google Calendar events automatically.
G
L
G
Use Claude to summarize new emails in Gmail, create a Lofty lead, and schedule a Google Calendar review session
Claude analyzes incoming Gmail messages, creates Lofty leads, and books review sessions in Google Calendar.

Supported triggers and actions for Gmail and Lofty

Mix and match to build the exact automation you need

Gmail
Gmail Triggers & Actions
Email is received in Gmail
Triggers the automation when an email is received
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Label is added to email in Gmail
Triggers the automation when any email is labelled
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New email is starred in Gmail
Triggers the automation when any email is starred
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Email matching search is received in Gmail
Triggers the automation when an incoming email matches a particular search criteria
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Thread is started in Gmail
Triggers the automation when a new thread is created
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Label is created in Gmail
Triggers the automation when a new label is created
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Send email in Gmail
Sends an email to a recipient
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Reply to email in Gmail
Replies to an email
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Create draft in Gmail
Adds a new contact to the contact list
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Create draft reply in Gmail
Adds a new contact to the contact list
Try it →
Delete label in Gmail
Removes a particular label from the selected item
Try it →
Search email in Gmail
Scan email inbox for keywords or sender
Try it →
Add label to email in Gmail
Categorize and organize emails by adding labels based on criteria
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Remove label from email in Gmail
Removes a label from an email
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Create label in Gmail
Generates a new label
Try it →
Update label in Gmail
Modify the label information
Try it →
Lofty
Lofty Triggers & Actions
Instant
Transaction is created or updated in Lofty
Triggers the automation when a transaction is created or updated
Try it →
Instant
Lead is created or updated in Lofty
Triggers the automation when a lead is created or updated
Try it →
Instant
Lead pipeline is changed in Lofty
Triggers the automation when the pipeline associated with the lead is changed
Try it →
Update transaction in Lofty
Try it →
Create transaction in Lofty
Try it →
Get transaction by lead id and transaction id in Lofty
Try it →
Create lead in Lofty
Triggers the automation when a new lead is created
Try it →
Update lead in Lofty
Updates the lead information
Try it →
Search lead in Lofty
Retrieves information for a particular lead
Try it →
Add note in Lofty
Adds a note
Try it →
Get lead by Id in Lofty
Retrieves a lead's information based on their id
Try it →

What can you automate with Gmail + Lofty?

Streamline your real estate operations by connecting incoming emails directly to your CRM workflows.

What you can automate?
📥
Create Lofty leads from incoming emails automatically
Every email received in Gmail instantly generates a new lead in Lofty with all sender details intact. Manual copying and pasting is completely eliminated from your intake process.
📋
Capture every submitted field and contact detail
Extract complete message bodies and contact details from your inbox to populate Lofty lead fields accurately. Your database receives rich information without extra manual effort.
🔔
Alert your real estate team the moment leads arrive
Notify agents immediately in Slack or via email whenever a high-value property inquiry hits your inbox. Fast internal alerts drive faster client response times.
🔀
Route leads based on specific criteria
Distribute incoming inquiries differently depending on criteria found in the email subject or body. Ensure specialized buyers reach the right agent without manual sorting.
🔄
Keep CRM records synchronized as threads update
Update existing Lofty leads when new email threads or replies arrive in Gmail. Your client history remains completely current across both platforms.
🔍
Search and update instead of creating duplicates
Check whether a lead already exists in Lofty before creating a new record from incoming email data. Prevent clutter and maintain clean contact databases.
📈
Manage pipeline stages and transaction updates
Trigger automated actions whenever a Lofty lead pipeline stage or transaction status changes. Keep follow-ups aligned with active closing milestones.
🔗
Extend your workflow to team communication apps
Connect your Gmail and Lofty core pair with Slack to notify team channels instantly. Coordinate client handoffs seamlessly across your entire tech stack.
And much more...

Who is Gmail + Lofty integration for?

Connecting Gmail and Lofty removes manual data entry for real estate professionals, ensuring leads are captured instantly and communication flows without interruption.

Real estate sales managers
Real estate sales managers
Real estate agents
Real estate agents
Client success coordinators
Client success coordinators
Brokerage operations teams
Brokerage operations teams
Lead qualification specialists
Lead qualification specialists
Transaction coordinators
Transaction coordinators
📈
Real estate sales managers
You report on lead generation performance and decide strategy from it, but your numbers are always stale because agents manually export emails to Lofty — with this integration, every new lead lands in your CRM instantly and your reporting stays current.
Real estate agents
You need to act fast on new client enquiries, and you find out too late because emails sit unread before being added to Lofty — automating both apps means every incoming message creates a lead immediately and alerts your team without delay.
🤝
Client success coordinators
You answer to a client who wants to see transaction progress, but tracking updates manually leaves gaps in your communication — connecting these apps means every Lofty update syncs with your workflow and keeps clients fully informed.
📊
Brokerage operations teams
The volume of inbound property enquiries is too high for anyone to keep up by hand, leading to missed opportunities — this integration means every email is processed into a Lofty lead automatically.
🔄
Lead qualification specialists
You own the follow-up stage and depend on agents upstream to hand over lead details from emails, causing frustrating bottlenecks — with this integration, every lead moves straight from Gmail into Lofty for immediate action.
📁
Transaction coordinators
You need a reliable history of all client communications and keep finding gaps in your records because manual logging is inconsistent — automating both apps means every email and Lofty lead is recorded accurately every time.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate Gmail + Lofty

Build and manage your Gmail + Lofty automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Gmail + Lofty with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
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3
Automation is ready
Setup an action from Trello
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Frequently Asked Questions

How do I connect Gmail to Lofty?
Frequently Asked Questions
You can connect Gmail to Lofty in 1 click using ready templates on Integrately, or use Integrately AI to build custom workflows linking your inbox with Google Calendar, Slack, and 1,500+ other apps.
Can I automatically create Lofty leads from incoming Gmail messages?
Frequently Asked Questions
Can I connect Gmail, Lofty, and Slack?
Frequently Asked Questions
What is a good Zapier alternative for Gmail and Lofty?
Frequently Asked Questions
How does Gmail handle email triggers in this integration?
Frequently Asked Questions
Can Lofty update lead pipelines automatically?
Frequently Asked Questions
Do I need coding skills to set up this Gmail and Lofty integration?
Frequently Asked Questions
Is the Gmail and Lofty integration free?
Frequently Asked Questions
Didn't find the answer you were looking for?
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