Google Analytics + Salesforce Integration

Integrate Google Analytics to Salesforce in one click, or tell Integrately AI how you want each goal handled. Track website performance, create matching records in your CRM, notify your sales team, and trigger follow-ups automatically.

Free foreverFree forever.
Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • Google Analytics
    Goal is created in Google Analytics
  • Salesforce
    Field is updated on record in Salesforce
  • Salesforce
    Record is created in Salesforce
  • Salesforce
    Record is updated in Salesforce
  • Salesforce
    Lead is created in Salesforce
  • Salesforce
    Lead is updated in Salesforce
  • Salesforce
    Opportunity is created in Salesforce
  • Salesforce
    Opportunity is updated in Salesforce
  • Salesforce
    Task is created in Salesforce
  • Salesforce
    Task is updated in Salesforce
  • Salesforce
    Contact is updated in Salesforce
  • Salesforce
    Contact is created in Salesforce
  • Salesforce
    Account is created in Salesforce
  • Salesforce
    Account is updated in Salesforce
  • Salesforce
    Outbound message is received in Salesforce Instant
  • Salesforce
    Case is created in Salesforce
  • Salesforce
    Case is updated in Salesforce
  • Salesforce
    Quote is created in Salesforce
  • Salesforce
    Quote is updated in Salesforce
Arrow Right
2.
  • Google Analytics
    Create a measurement in Google Analytics
  • Google Analytics
    Run report in Google Analytics
  • Google Analytics
    Update goal in Google Analytics
  • Google Analytics
    Get goal by id in Google Analytics
  • Salesforce
    Get records by ID in Salesforce
  • Salesforce
    Create record in Salesforce
  • Salesforce
    Search record using query in Salesforce
  • Salesforce
    Update record in Salesforce
  • Salesforce
    Search record in Salesforce
  • Salesforce
    Create lead in Salesforce
  • Salesforce
    Update lead in Salesforce
  • Salesforce
    Search lead in Salesforce
  • Salesforce
    Create contact in Salesforce
  • Salesforce
    Update contact in Salesforce
  • Salesforce
    Search contact in Salesforce
  • Salesforce
    Create opportunity in Salesforce
  • Salesforce
    Update opportunity in Salesforce
  • Salesforce
    Search opportunity in Salesforce
  • Salesforce
    Add contact to campaign in Salesforce
  • Salesforce
    Add lead to campaign in Salesforce
  • Salesforce
    Create account in Salesforce
  • Salesforce
    Search account in Salesforce
  • Salesforce
    Update account in Salesforce
  • Salesforce
    Create task in Salesforce
  • Salesforce
    Update task in Salesforce
  • Salesforce
    Search task in Salesforce
  • Salesforce
    Get tasks by contact Id in Salesforce
  • Salesforce
    Create case in Salesforce
  • Salesforce
    Update case in Salesforce
  • Salesforce
    Search case in Salesforce
  • Salesforce
    Get events by contact Id in Salesforce
  • Salesforce
    Search quote in Salesforce

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Ready WorkflowsReady Workflows   for Google Analytics + Salesforce Integration

Capture website goals, create CRM records, update contact details, alert your team, and trigger follow-ups, all in just one click.

Sorry, we don’t have a ready workflow for this combination yet.
Got a different task in mind? Describe it

Create your workflow with Integrately AI.
Simply describe what you want to automate, and Integrately AI will build it for you.

Connect more apps to your Google Analytics + Salesforce flow

Send conversion data to your CRM, alert teams on messaging apps, and keep campaigns synchronized across your entire stack. Pick a combination and activate it in one click.

Google Analytics
Salesforce
+
HubspotHubspot (4)
+
Facebook Lead AdsFacebook Lead Ads (3)
+
MailchimpMailchimp (3)
+
SlackSlack (3)
+
CalendlyCalendly (3)
+
StripeStripe (3)
G
S
H
Create a Salesforce record from every Google Analytics goal, and create a matching contact in HubSpot.
New Google Analytics goals instantly generate Salesforce records and populate HubSpot contacts, ensuring your marketing and CRM data stay fully aligned.
G
S
H
When a Google Analytics goal is created, update the Salesforce record and create a deal in HubSpot.
Conversion data flows from Google Analytics to Salesforce and immediately sets up a new deal in HubSpot for your sales team.
G
S
H
If a Google Analytics goal indicates a high-value conversion, create a Salesforce record and create a priority task in HubSpot.
High-value Google Analytics goals trigger priority Salesforce updates and urgent follow-up tasks in HubSpot.
G
S
H
Use ChatGPT to analyze Google Analytics goal data, create a Salesforce record, and log a summary note in HubSpot.
ChatGPT analyzes Google Analytics conversion details before updating Salesforce and logging a structured brief in HubSpot.

Supported triggers and actions for Google Analytics and Salesforce

Mix and match to build the exact automation you need

Google Analytics
Google Analytics Triggers & Actions
Goal is created in Google Analytics
Triggers the automation when a new goal is added
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Create a measurement in Google Analytics
Creates a new measurement
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Run report in Google Analytics
Runs a report
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Update goal in Google Analytics
Updates the goal based on new information
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Get goal by id in Google Analytics
Retrieves a goal's information using its id
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Salesforce
Salesforce Triggers & Actions
Field is updated on record in Salesforce
Triggers the automation when a particular action in the workflow fails
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Record is created in Salesforce
Triggers the automation when a new record is created
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Record is updated in Salesforce
Triggers the automation when any record is updated
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Lead is created in Salesforce
Triggers the automation when a new lead is created
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Lead is updated in Salesforce
Triggers the automation when the lead information is updated
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Opportunity is created in Salesforce
Triggers the automation when any opportunity is updated
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Opportunity is updated in Salesforce
Triggers the automation when any opportunity is updated
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Task is created in Salesforce
Triggers the automation when a new task is created
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Task is updated in Salesforce
Triggers the automation when any task is updated
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Contact is updated in Salesforce
Triggers the automation when a contact is updated
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Contact is created in Salesforce
Triggers the automation when a new contact is created
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Account is created in Salesforce
Triggers the automation when a new account is created
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Account is updated in Salesforce
Triggers the automation when an account is updated
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Instant
Outbound message is received in Salesforce
Triggers the automation when an outbound message is received
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Case is created in Salesforce
Triggers the automation when a new case is created
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Case is updated in Salesforce
Triggers the automation when any case is updated
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Quote is created in Salesforce
Triggers the automation when a new quote is created
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Quote is updated in Salesforce
Triggers the automation when any quote is updated
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Get records by ID in Salesforce
Retrieves a record based on its id
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Create record in Salesforce
Generates a new record
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Search record using query in Salesforce
Searches for a record using the query provided by the user
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Update record in Salesforce
Updates a record with new information
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Search record in Salesforce
Searches for a record within a given database
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Create lead in Salesforce
Generates new leads for potential customers
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Update lead in Salesforce
Updates the lead information
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Search lead in Salesforce
Retrieves information for a particular lead
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Create contact in Salesforce
Adds a new contact to the database
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Update contact in Salesforce
Updates contact information with new details
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Search contact in Salesforce
Finds and retrieves contact information
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Create opportunity in Salesforce
Creates a new instance of the support system
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Update opportunity in Salesforce
Updates the opportunity details as needed
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Search opportunity in Salesforce
Searches for a opportunity
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Add contact to campaign in Salesforce
Adds a contact to a campaign for targeted communication
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Add lead to campaign in Salesforce
Adds a new lead to a marketing campaign for targeted outreach
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Create account in Salesforce
Generates a new account
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Search account in Salesforce
Searches for account information
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Update account in Salesforce
Updates account information
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Create task in Salesforce
Creates a new task
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Update task in Salesforce
Updates the task with new information or changes
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Search task in Salesforce
Searches for a task
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Get tasks by contact Id in Salesforce
Retrieves tasks associated with a contact id
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Create case in Salesforce
Generates a new case entry
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Update case in Salesforce
Updates case details based on new information received
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Search case in Salesforce
Searches for a case record
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Get events by contact Id in Salesforce
Retrieves a list of events associated with a contact id
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Search quote in Salesforce
Searches for a quote
Try it →

What can you automate with Google Analytics + Salesforce?

Streamline your conversion tracking and CRM updates by automating data flow between Google Analytics and Salesforce.

What you can automate?
🎯
Create Salesforce records from Google Analytics goals
Every time a visitor completes a tracked goal in Google Analytics, a new record is automatically generated in Salesforce without manual data entry.
📋
Capture every submitted field and metric
Map available Google Analytics conversion parameters into separate Salesforce fields instead of just basic contact info, giving your team deeper context.
🔔
Tell the right team member instantly
Trigger instant notifications or task assignments the moment a high-value Google Analytics goal is registered in your CRM.
🔀
Route records based on submitted criteria
Apply conditional logic to assign different priority levels or route records to specific sales reps based on the visitor's conversion source.
🔄
Keep Salesforce updated as goals change
Automatically update existing records in Salesforce whenever goals are modified or revisited in Google Analytics.
🔍
Search and update instead of creating duplicates
Check whether a customer record already exists in Salesforce before creating a new entry, keeping your database clean and organised.
🏷️
Handle later status changes and updates
Reflect downstream customer milestones and status adjustments across both platforms as leads move through your pipeline.
💬
Extend your workflow to team communication apps
Send instant alerts to Slack channels whenever your Google Analytics and Salesforce integration processes a new conversion.
And much more...

Who is Google Analytics + Salesforce integration for?

Connecting Google Analytics and Salesforce eliminates manual data entry, helping teams track conversions and manage customer records without delay.

Performance marketers
Performance marketers
Sales managers
Sales managers
Account executives
Account executives
Operations leads
Operations leads
Support team leads
Support team leads
Data administrators
Data administrators
📈
Performance marketers
You're reviewing conversion statistics across multiple campaigns but your CRM records only update when someone manually exports data, so the performance metrics you're optimising against are always a few hours behind — with this integration, every new goal lands in your CRM instantly and your data stays current.
Sales managers
You need to assign leads the moment a prospect completes a website goal, but manual handoffs leave hot inquiries sitting unassigned for hours — this integration means every conversion creates a CRM record instantly so your reps can follow up without delay.
📊
Account executives
You answer to clients who want immediate proof of marketing impact, but fragmented reporting tools make it difficult to show real-time progress — automating both apps means your conversion data and CRM records match up seamlessly for every client review.
⚙️
Operations leads
The volume of daily website traffic is too high for anyone to keep up by hand, leading to missed conversion logs and incomplete customer histories — connecting these apps means every goal record is captured and organised automatically.
🤝
Support team leads
You own the onboarding stage and depend on marketing teams to hand over conversion details before you can reach out, causing frustrating onboarding delays — this integration means your pipeline records update the moment a goal is achieved.
🗂️
Data administrators
You need a reliable conversion history in your CRM but keep finding gaps caused by missed manual exports and human error — automating both apps means your database maintains a complete and accurate log of every website milestone.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate Google Analytics + Salesforce

Build and manage your Google Analytics + Salesforce automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Google Analytics + Salesforce with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
That’s it! You just connected Google Sheets to Trello
3
Automation is ready
Setup an action from Trello
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in $19.99

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Frequently Asked Questions

How do I connect Google Analytics to Salesforce?
Frequently Asked Questions
You can connect Google Analytics to Salesforce in 1 click using ready templates on Integrately, or by asking Integrately AI to build the automation. It links with tools like Hubspot, Slack, and Stripe without writing code.
Can I automatically create Salesforce records from Google Analytics goals?
Frequently Asked Questions
Can I connect Google Analytics, Salesforce, and Slack?
Frequently Asked Questions
What is a good Zapier alternative for Google Analytics and Salesforce?
Frequently Asked Questions
How does Google Analytics handle goal tracking with Salesforce?
Frequently Asked Questions
Can I update existing Salesforce records with Google Analytics data?
Frequently Asked Questions
Do I need coding skills to automate Google Analytics and Salesforce?
Frequently Asked Questions
Is the Google Analytics and Salesforce integration free?
Frequently Asked Questions
Didn't find the answer you were looking for?
Didn't find the answer you were looking for?
No worries — just send us a message and we’ll get back to you as soon as possible.

Want to automate something else in your workflow?

You Can Also Connect Google Analytics or Salesforce With 1500+ Other Apps

Google Analytics
Popular Google Analytics Integrations
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Salesforce
Popular Salesforce Integrations
Sync Salesforce with customer support, billing, and communication platforms to keep your business data connected.