Google My Business + Salesforce Marketing Cloud Integration

Integrate Google My Business to Salesforce Marketing Cloud in one click, or tell Integrately AI how you want each review handled. Capture customer feedback, insert records into your data extensions, create new subscribers, and trigger transactional emails automatically.

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Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • Google My Business
    Review is submitted in Google My Business
  • Google My Business
    Post is created in Google My Business
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2.
  • Google My Business
    Create post in Google My Business
  • Google My Business
    Reply to Review in Google My Business
  • Salesforce Marketing Cloud
    Insert data extension record in Salesforce Marketing Cloud
  • Salesforce Marketing Cloud
    Upsert data extension record in Salesforce Marketing Cloud
  • Salesforce Marketing Cloud
    Sends transactional email using TriggerSend in Salesforce Marketing Cloud
  • Salesforce Marketing Cloud
    Create subscriber in Salesforce Marketing Cloud
  • Salesforce Marketing Cloud
    Validate email address in Salesforce Marketing Cloud

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Ready Workflows Ready Workflows for Google My Business + Salesforce Marketing Cloud Integration

Capture new reviews, update data extension records, create subscribers, and send transactional emails, all in just one click.

Got a different task in mind? Describe it

Got a different automation in mind? Describe it and let Integrately AI build it for you.

Connect more apps to your Google My Business + Salesforce Marketing Cloud flow

Sync customer feedback with your marketing lists, analytics dashboards, and team chat channels to keep every campaign aligned. Pick a combination and activate it in one click.

Google My Business
Salesforce Marketing Cloud
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Google Analytics 4Google Analytics 4 (4)
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MailchimpMailchimp (4)
+
Google SheetsGoogle Sheets (4)
+
HubSpotHubSpot (4)
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Facebook Lead AdsFacebook Lead Ads (4)
+
SlackSlack (4)
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Create a Salesforce Marketing Cloud subscriber for every Google My Business review, and log the event in Google Analytics 4
Every Google My Business review creates a subscriber in Salesforce Marketing Cloud instantly while logging the event in Google Analytics 4.
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When a Google My Business post is created, update the Salesforce Marketing Cloud data extension record, and send the conversion event to Google Analytics 4
Keep your marketing data extension updated whenever a Google My Business post is published, with conversion events tracked in Google Analytics 4.
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If a Google My Business review has a negative rating, log the feedback in Salesforce Marketing Cloud and track the support event in Google Analytics 4
Negative reviews in Google My Business trigger urgent data records in Salesforce Marketing Cloud and tracking events in Google Analytics 4.
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Use Gemini to analyse every Google My Business review sentiment, save the score in Salesforce Marketing Cloud, and log the result in Google Analytics 4
Gemini analyses Google My Business review sentiment before storing the score in Salesforce Marketing Cloud and logging it in Google Analytics 4.

Supported triggers and actions for Google My Business and Salesforce Marketing Cloud

Mix and match to build the exact automation you need

Google My Business
Google My Business Triggers & Actions
Review is submitted in Google My Business
Triggers the automation when a review is submitted
Try it β†’
Post is created in Google My Business
Triggers the automation when a new post is created
Try it β†’
Create post in Google My Business
Creates and publish a new post
Try it β†’
Reply to Review in Google My Business
Generates a response to a given message
Try it β†’
Salesforce Marketing Cloud
Salesforce Marketing Cloud Triggers & Actions
No trigger is available
Insert data extension record in Salesforce Marketing Cloud
Adds a new record to a data extension within a particular system
Try it β†’
Upsert data extension record in Salesforce Marketing Cloud
Updates or inserts a record into a data extension to ensure that it's up-to-date
Try it β†’
Sends transactional email using TriggerSend in Salesforce Marketing Cloud
Sends a transactional email using triggersend
Try it β†’
Create subscriber in Salesforce Marketing Cloud
Adds new users to the subscription list
Try it β†’
Validate email address in Salesforce Marketing Cloud
Confirm the validity of an email address
Try it β†’

What can you automate with Google My Business + Salesforce Marketing Cloud?

Streamline your customer feedback loops, automate subscriber management, and keep your marketing data perfectly synced between Google My Business and Salesforce Marketing Cloud.

What you can automate?
πŸ”„
Create subscribers from every new review automatically
Capture every review submitted in Google My Business and instantly create a new subscriber in Salesforce Marketing Cloud. Eliminate manual data entry and ensure every piece of customer feedback is captured.
πŸ“
Capture every review field and feedback detail
Map all submitted review details and ratings from Google My Business into your Salesforce Marketing Cloud data extensions instead of just basic contact information.
πŸ””
Alert your team the moment feedback arrives
Trigger instant notifications or transactional emails in Salesforce Marketing Cloud whenever a new customer review or post is submitted in Google My Business.
πŸ”€
Route subscribers based on review sentiment or rating
Check review ratings in Google My Business and perform different actions in Salesforce Marketing Cloudβ€”such as adding VIP subscribers or triggering support workflows.
πŸ”„
Keep your data extension records current as posts change
Update existing Salesforce Marketing Cloud records automatically whenever new posts or customer interactions occur in Google My Business.
βž•
Upsert subscriber records to prevent duplicates
Use upsert operations in Salesforce Marketing Cloud to update existing subscriber profiles when returning customers submit new reviews on Google My Business.
⏳
Manage follow-up actions for customer reviews
Trigger transactional emails or update data extension records in Salesforce Marketing Cloud after replying to reviews or publishing new Google My Business posts.
πŸ“ˆ
Extend your workflow to Google Sheets for tracking
Send Google My Business review data to Salesforce Marketing Cloud and automatically log every submission in a Google Sheets tracker for team visibility.
And much more...

Who is Google My Business + Salesforce Marketing Cloud integration for?

Connecting Google My Business and Salesforce Marketing Cloud helps marketers and support teams streamline customer feedback, manage subscriber data, and trigger targeted engagement without manual copy-pasting.

Marketing analysts and directors
Marketing analysts and directors
Customer support managers
Customer support managers
Agency account managers
Agency account managers
Enterprise brand teams
Enterprise brand teams
Lifecycle marketing specialists
Lifecycle marketing specialists
Database administrators
Database administrators
πŸ“ˆ
Marketing analysts and directors
You're reviewing customer engagement metrics in Salesforce Marketing Cloud, but review data from Google My Business only arrives after manual exports, so the insights you present to leadership are always a few hours behind β€” with this integration, every new review and post update lands instantly and your reports stay current.
⚑
Customer support managers
You manage incoming customer feedback on Google My Business, but negative reviews sit unnoticed until a customer complains directly, so you miss the window to resolve issues quickly β€” automating both apps means every review creates a subscriber and alert instantly so your team can act right away.
πŸ“Š
Agency account managers
You report client reputation metrics from Google My Business to stakeholders every week, but compiling review logs by hand takes hours and leaves gaps, so your progress updates are tedious to prepare β€” connecting these apps means review submissions and subscriber records sync automatically and your reporting is always complete.
🏒
Enterprise brand teams
You handle hundreds of store locations on Google My Business, but keeping marketing lists updated in Salesforce Marketing Cloud by hand is impossible at scale, so subscriber databases fall out of sync β€” with this integration, every new review and post flows directly into your data extensions without manual effort.
🀝
Lifecycle marketing specialists
You depend on customer engagement data from Google My Business to trigger email journeys in Salesforce Marketing Cloud, but delays in handoffs stall your campaign timing, so leads receive follow-ups too late β€” automating both apps means subscriber creation happens the moment feedback is submitted.
πŸ—‚οΈ
Database administrators
You maintain clean subscriber histories in Salesforce Marketing Cloud, but missing data from Google My Business interactions creates incomplete customer profiles, so your segmentation rules break β€” this integration means every review and subscriber record is logged accurately without missing entries.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate Google My Business + Salesforce Marketing Cloud

Build and manage your Google My Business + Salesforce Marketing Cloud automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Google My Business + Salesforce Marketing Cloud with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting β€” just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
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Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
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Automation is ready
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Frequently Asked Questions

How do I connect Google My Business to Salesforce Marketing Cloud?
Frequently Asked Questions
Connecting Google My Business to Salesforce Marketing Cloud takes just one click using Integrately. You can sync customer reviews, create subscribers, and automate data extensions across Google Analytics 4, Mailchimp, Google Sheets, HubSpot, Facebook Lead Ads, Slack, and 1,500+ other apps. Use ready-made flows or ask Integrately AI to build your automation instantly.
How can I automatically create Salesforce Marketing Cloud subscribers from Google My Business reviews?
Frequently Asked Questions
Can I connect Google My Business, Salesforce Marketing Cloud, and Slack?
Frequently Asked Questions
What is a good Zapier alternative for Google My Business and Salesforce Marketing Cloud?
Frequently Asked Questions
How are customer reviews from Google My Business passed to Salesforce Marketing Cloud?
Frequently Asked Questions
Can I update existing data extension records in Salesforce Marketing Cloud using Google My Business reviews?
Frequently Asked Questions
Do I need coding skills to automate Google My Business and Salesforce Marketing Cloud?
Frequently Asked Questions
Is the Google My Business and Salesforce Marketing Cloud integration free?
Frequently Asked Questions
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No worries β€” just send us a message and we’ll get back to you as soon as possible.

Want to automate something else in your workflow?

You Can Also Connect Google My Business or Salesforce Marketing Cloud With 1500+ Other Apps

Google My Business
Popular Google My Business Integrations
Connect Google My Business to CRMs, review management tools, and analytics platforms to track and respond to customer engagement.
Salesforce Marketing Cloud
Popular Salesforce Marketing Cloud Integrations
Sync Salesforce Marketing Cloud with email tools, customer support systems, and reporting dashboards to keep your marketing stack unified.