Jira Service Desk + Marketo Integration

Integrate Jira Service Desk to Marketo in one click, or tell Integrately AI how you want each request handled. Sync support tickets, enrich prospect records, update your marketing database, and trigger follow-up campaigns automatically.

Integrate For Free arrow rightGoogle Logo Sign Up With Google
Free foreverFree forever.
Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • Jira Service Desk
    Request is created in Jira Service Desk
  • Jira Service Desk
    Request is updated in Jira Service Desk
Arrow Right
2.
  • Jira Service Desk
    Search request in Jira Service Desk
  • Jira Service Desk
    Comment on request in Jira Service Desk
  • Jira Service Desk
    Create request in Jira Service Desk
  • Jira Service Desk
    Get attachment by ID in Jira Service Desk
  • Marketo
    Create or update person in Marketo
  • Marketo
    Add Person to a list in Marketo
  • Marketo
    Search person in Marketo
  • Marketo
    Create or update custom object record in Marketo
  • Marketo
    Create or update opportunity in Marketo
  • Marketo
    Search Opportunity in Marketo
  • Marketo
    Search custom object record in Marketo

Trusted by experts at...

indeed-logoIntuit-logonvidia-logosalesforce-logottc-logoWalmart-logoaccenture-logoadobe-logoatlassian-logocisco-logodeloitte-logohp-logo
indeed-logoIntuit-logonvidia-logosalesforce-logottc-logoWalmart-logoaccenture-logoadobe-logoatlassian-logocisco-logodeloitte-logohp-logo

Ready Workflows Ready Workflows for Jira Service Desk + Marketo Integration

Create people in Marketo from new Jira Service Desk requests, update records, add prospects to lists, and trigger campaigns, all in just one click.

Most popular automationmost-popular-automations
Jira Service Desk + Marketo Integration

Create Marketo contact for new Jira Service Desk ticket

Any business knows that customer support is a vital part of any business. Not only do you need to be able to solve problems quickly and efficiently, but you also need to create a good impression with each interaction.

One way to do this is to set up this Jira Service Desk - Marketo integration. It will automatically create a Marketo contact for new Jira Service Desk tickets created. This way, you can ensure that each customer who contacts you will receive a prompt and professional response.

Additionally, it can help to build relationships with your customers and create loyalty. So if you're looking for ways to improve your customer service, setting up Marketo contacts for every Jira Service Desk ticket is a great place to start.
See more
Activate
  • 1of1
Got a different task in mind? Describe it

Got a different automation in mind? Describe it and let Integrately AI build it for you.

Connect more apps to your Jira Service Desk + Marketo flow

Sync customer requests to marketing databases, notify your support team, and log records in spreadsheets. Pick a combination and activate it in one click.

Jira Service Desk
Marketo
+
SalesforceSalesforce (6)
+
SlackSlack (6)
+
Google SheetsGoogle Sheets (6)
+
HubSpotHubSpot (6)
+
ZendeskZendesk (6)
+
ConfluenceConfluence (6)
J
M
S
Create a person in Marketo from every new Jira Service Desk request, and add a lead in Salesforce.
New support requests automatically create person records in Marketo and log corresponding leads in Salesforce without manual export.
J
M
S
Notify your Salesforce team when a Jira Service Desk request creates a Marketo person.
Alert your Salesforce team instantly whenever a customer request generates a new Marketo record.
J
M
S
When a Jira Service Desk request is updated, update the matching Marketo record and Salesforce lead.
Keep Marketo and Salesforce records updated whenever ticket details change in Jira Service Desk.
J
M
S
If a Jira Service Desk request mentions enterprise, update Marketo and create a priority Salesforce account.
Route high-priority enterprise support requests directly to Marketo and Salesforce accounts.
J
M
S
Use Claude to summarise support requests, update Marketo records, and create Salesforce tasks.
AI analyses support requests to generate summaries for Marketo records and Salesforce follow-up tasks.
J
M
S
Turn resolved Jira Service Desk tickets into Marketo updates, Salesforce records, and Slack alerts.
Notify teams in Slack and update Marketo and Salesforce when Jira Service Desk tickets reach resolution.

Supported triggers and actions for Jira Service Desk and Marketo

Mix and match to build the exact automation you need

Jira Service Desk
Jira Service Desk Triggers & Actions
Request is created in Jira Service Desk
Triggers the automation when a new request is created
Try it →
Request is updated in Jira Service Desk
Triggers the automation when a request is updated
Try it →
Search request in Jira Service Desk
Searches for a request
Try it →
Comment on request in Jira Service Desk
Adds a comment to a request
Try it →
Create request in Jira Service Desk
Generates a new request
Try it →
Get attachment by ID in Jira Service Desk
Retrieves an attachment by its unique id
Try it →
Marketo
Marketo Triggers & Actions
No trigger is available
Create or update person in Marketo
Generates a new invoice
Try it →
Add Person to a list in Marketo
Adds a person to a list or group
Try it →
Search person in Marketo
Retrieves information about a person
Try it →
Create or update custom object record in Marketo
Creates or updates a custom object record
Try it →
Create or update opportunity in Marketo
Creates or updates a sales opportunity
Try it →
Search Opportunity in Marketo
Searches for a opportunity
Try it →
Search custom object record in Marketo
Searches for a custom object record
Try it →

What can you automate with Jira Service Desk + Marketo?

Streamline your customer support workflows and keep marketing records synchronized with powerful ready-made automations.

What you can automate?
🎯
Create Marketo person profiles from new requests
Every time a customer submits a new inquiry in Jira Service Desk, automatically create or update their corresponding person record in Marketo without manual data transfer.
📋
Capture every submitted request detail
Map all custom fields, attachments, and ticket descriptions from Jira Service Desk into Marketo person attributes instead of just basic contact names and email addresses.
🔔
Notify your team the moment requests arrive
Send instant alerts to your support and marketing channels in Slack whenever a new Jira Service Desk ticket generates a Marketo person update.
🔀
Route records based on submitted criteria
Distribute incoming support requests to different Marketo lists or custom objects depending on ticket priority, category, or enterprise tier selection.
🔄
Keep destination records updated as tickets change
Automatically update Marketo custom object records and opportunity statuses whenever ticket details or priority levels evolve in Jira Service Desk.
➕
Add or update instead of creating duplicates
Search existing person records in Marketo before creating entries, ensuring clean databases by updating current profiles rather than generating duplicate contacts.
⏱️
Handle later status changes like ticket resolution
Trigger follow-up actions and update Marketo opportunity records automatically when Jira Service Desk tickets reach resolved or closed status.
🌐
Extend your workflow to connected CRM platforms
Start with Jira Service Desk and Marketo, then automatically log leads in Salesforce or HubSpot to keep your entire sales and marketing stack aligned.
And much more...

Who is Jira Service Desk + Marketo integration for?

Support managers, marketing professionals, and customer success teams eliminate manual data entry, keeping marketing databases and service tickets perfectly aligned without extra effort.

Marketing Analysts
Marketing Analysts
Customer Support Leads
Customer Support Leads
Account Managers
Account Managers
Support Operations Teams
Support Operations Teams
Sales Development Reps
Sales Development Reps
Customer Success Directors
Customer Success Directors
📈
Marketing Analysts
You're compiling customer engagement reports but your marketing database only updates when someone manually exports support tickets, so the attribution counts you're analysing against are always outdated — with this integration, every new support request updates Marketo instantly and your analytics stay current.
⚡
Customer Support Leads
You need to act fast on high-value client issues, but support requests sit unrecorded in marketing platforms until someone gets around to copying details across, so you find out about critical inquiries too late — with this integration, every support ticket syncs immediately and your team responds without delay.
🤝
Account Managers
You answer to key clients who want to see prompt progress on their support requests, but tracking status updates across separate tools takes hours of manual work — with this integration, every ticket status change updates prospect profiles automatically and your client reviews run smoothly.
📊
Support Operations Teams
The incoming ticket volume is too high for anyone to keep up by hand, leading to disconnected contact records and missed follow-ups across your marketing stack — with this integration, every request creates or updates person profiles automatically and your database handles high volumes effortlessly.
🔄
Sales Development Reps
You own the next step in following up on customer inquiries, but depend on someone upstream to manually hand over ticket details from support desks, causing frustrating delays in outreach — with this integration, every new request triggers lead creation instantly so you can reach out right away.
🗂️
Customer Success Directors
You need a reliable history of customer interactions for retention reviews, but keep finding gaps where support tickets failed to make it into your marketing records — with this integration, every interaction is logged accurately and your customer history remains complete.
Try This Integration – No Code Neededarrow right
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate Jira Service Desk + Marketo

Build and manage your Jira Service Desk + Marketo automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Jira Service Desk + Marketo with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
That’s it! You just connected Google Sheets to Trello
3
Automation is ready
Setup an action from Trello
Connect Jira Service Desk + Marketo Now arrow right
In Just 1 Click!
Price Comparison with Popular Alternatives
Popular Alternative
😐
750 Tasks
in $19.99
Integrately
😍
2,000 Tasks
in $19.99
See Pricingarrow right

Trusted by 42,000+ Customers

Highest Rated Integration Platform on G2
P
ProductHunt

Most upvoted product of the month

▲ 2000+
Connect Jira Service Desk + Marketo Now arrow right
In Just 1 Click!
leader
most-implementable
easiest-to-do-business
best-support

Frequently Asked Questions

How do I connect Jira Service Desk to Marketo?
Frequently Asked Questions
You can connect Jira Service Desk to Marketo instantly using ready-made workflows or by asking Integrately AI to build the automation. It takes just one click to link your accounts along with Slack, Google Sheets, or HubSpot without any coding.
Can I automatically create Marketo person records from new Jira Service Desk requests?
Frequently Asked Questions
Can I connect Jira Service Desk, Marketo, and Salesforce?
Frequently Asked Questions
What is a good Zapier alternative for Jira Service Desk and Marketo?
Frequently Asked Questions
How does Jira Service Desk handle ticket updates in Marketo?
Frequently Asked Questions
Can I search or update Marketo custom objects from Jira Service Desk?
Frequently Asked Questions
Do I need coding skills to automate Jira Service Desk and Marketo?
Frequently Asked Questions
Is the Jira Service Desk and Marketo integration free?
Frequently Asked Questions
Didn't find the answer you were looking for?
Didn't find the answer you were looking for?
No worries — just send us a message and we’ll get back to you as soon as possible.

Want to automate something else in your workflow?

You Can Also Connect Jira Service Desk or Marketo With 1500+ Other Apps

Jira Service Desk
Popular Jira Service Desk Integrations
Connect Jira Service Desk to helpdesk, project management, and messaging platforms to streamline support operations.
See All
Jira Service Desk Integrations arrow right
No popular apps found
Marketo
Popular Marketo Integrations
Sync Marketo with CRM, email marketing, and analytics tools to enhance prospect nurturing and campaign tracking.
See All
Marketo Integrations arrow right
No popular apps found