Jira Software Server + Marketo Integration

Integrate Jira Software Server to Marketo in one click, or tell Integrately AI how you want each issue handled. Create persons in Marketo, update your custom objects, sync opportunities, and keep customer engagement data current automatically.

Free foreverFree forever.
Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • Jira Software Server
    Issue is created in Jira Software Server
  • Jira Software Server
    Issue is updated in Jira Software Server
  • Jira Software Server
    Issue is created(via JQL) in Jira Software Server
  • Jira Software Server
    Project is created in Jira Software Server
  • Jira Software Server
    Comment is added in Jira Software Server
  • Jira Software Server
    Issue type is created in Jira Software Server
  • Jira Software Server
    Issue priority is created in Jira Software Server
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2.
  • Jira Software Server
    Update issue in Jira Software Server
  • Jira Software Server
    Create issue in Jira Software Server
  • Jira Software Server
    Search issue by field in Jira Software Server
  • Jira Software Server
    Add comment to issue in Jira Software Server
  • Jira Software Server
    Add watcher to issue in Jira Software Server
  • Jira Software Server
    Get comment by issue in Jira Software Server
  • Jira Software Server
    Search user in Jira Software Server
  • Jira Software Server
    Search user by email in Jira Software Server
  • Marketo
    Create or update person in Marketo
  • Marketo
    Add Person to a list in Marketo
  • Marketo
    Search person in Marketo
  • Marketo
    Create or update custom object record in Marketo
  • Marketo
    Create or update opportunity in Marketo
  • Marketo
    Search Opportunity in Marketo
  • Marketo
    Search custom object record in Marketo

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Ready WorkflowsReady Workflows   for Jira Software Server + Marketo Integration

Create persons, update opportunities, sync custom objects, and keep records current, all in just one click.

Sorry, we don’t have a ready workflow for this combination yet.
Got a different task in mind? Describe it

Create your workflow with Integrately AI.
Simply describe what you want to automate, and Integrately AI will build it for you.

Connect more apps to your Jira Software Server + Marketo flow

Connect your core automation to messaging, CRM, documentation, and spreadsheet tools to streamline your entire project pipeline. Pick a combination and activate it in one click.

Jira Software Server
Marketo
+
ConfluenceConfluence (4)
+
SalesforceSalesforce (4)
+
SlackSlack (4)
+
Google SheetsGoogle Sheets (4)
+
ZoomZoom (4)
+
ZendeskZendesk (4)
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Create a Marketo person from every new Jira Software Server issue, and add a tracking page in Confluence
New Jira Software Server issues instantly create or update a Marketo person and log a tracking page in Confluence, eliminating manual cross-platform data entry.
J
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When a Jira Software Server issue is updated, update the Marketo person and add a comment in Confluence
Issue updates in Jira Software Server automatically refresh Marketo records and log comments in Confluence to keep stakeholders informed.
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If a Jira Software Server issue priority is created as high, update Marketo and create a Confluence page
High-priority issues in Jira Software Server instantly update Marketo records and generate priority Confluence documentation for fast team response.
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When a project is created in Jira Software Server, update Marketo and create a Confluence project workspace
New project creation in Jira Software Server triggers Marketo updates and establishes a structured Confluence workspace.

Supported triggers and actions for Jira Software Server and Marketo

Mix and match to build the exact automation you need

Jira Software Server
Jira Software Server Triggers & Actions
Issue is created in Jira Software Server
Triggers the automation when a new issue is created
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Issue is updated in Jira Software Server
Triggers the automation when an issue is modified
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Issue is created(via JQL) in Jira Software Server
Triggers the automation when a new issue is created via JQL
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Project is created in Jira Software Server
Triggers the automation when a new project is created
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Comment is added in Jira Software Server
Triggers the automation when a comment is added
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Issue type is created in Jira Software Server
Triggers the automation when a new issue type is added
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Issue priority is created in Jira Software Server
Triggers the automation when priority is assignd to any issue
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Update issue in Jira Software Server
Updates issue details with the latest information
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Create issue in Jira Software Server
Generates a new issue for tracking and resolving
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Search issue by field in Jira Software Server
Searches for issues based on a particular field
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Add comment to issue in Jira Software Server
Adds a comment to a issue
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Add watcher to issue in Jira Software Server
Assigns a user as a watcher on a issue
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Get comment by issue in Jira Software Server
Retrieves comments related to a issue
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Search user in Jira Software Server
Searches for a user
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Search user by email in Jira Software Server
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Marketo
Marketo Triggers & Actions
No trigger is available
Create or update person in Marketo
Generates a new invoice
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Add Person to a list in Marketo
Adds a person to a list or group
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Search person in Marketo
Retrieves information about a person
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Create or update custom object record in Marketo
Creates or updates a custom object record
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Create or update opportunity in Marketo
Creates or updates a sales opportunity
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Search Opportunity in Marketo
Searches for a opportunity
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Search custom object record in Marketo
Searches for a custom object record
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What can you automate with Jira Software Server + Marketo?

Streamline your customer engagement and issue tracking workflows with ready-made automation capabilities.

What you can automate?
🔗
Create Marketo persons from Jira Software Server issues
Automatically create or update a person in Marketo whenever a new issue is created in Jira Software Server. Eliminate manual data entry and keep your marketing records synchronized with development work.
📋
Capture every submitted issue field accurately
Map all available issue details, comments, and project metadata directly into Marketo custom objects or opportunity records. Ensure your marketing database retains full context from technical workflows.
🔔
Alert your team the moment an issue occurs
Trigger instant team notifications or record updates across your stack as soon as an issue is created or updated in Jira Software Server. Keep stakeholders informed without switching platforms.
🔀
Route records based on issue priority or type
Execute different actions depending on whether an incoming issue priority or issue type matches specific criteria. Direct high-priority items to specialized workflows automatically.
🔄
Keep destination records updated as work progresses
Automatically synchronize changes whenever an issue is updated or a comment is added in Jira Software Server. Ensure Marketo records reflect the latest project developments in real time.
🛡️
Prevent duplicates with intelligent record upserts
Search existing database entries before creating new records to ensure clean data management. Maintain unique person and opportunity profiles in Marketo without clutter.
⏱️
Handle project creation and milestone events
Trigger downstream marketing updates when new projects or JQL filters are established in Jira Software Server. Keep your pipeline aligned with organizational growth.
🌐
Extend your workflow to messaging and CRM tools
Connect Jira Software Server and Marketo with Slack, Google Sheets, or Salesforce to notify teams, log backups, and sync multi-app pipelines in one seamless sequence.
And much more...

Who is Jira Software Server + Marketo integration for?

Engineering managers, project coordinators, and marketing professionals connect Jira Software Server and Marketo to eliminate manual data entry and keep customer engagement records perfectly synchronised.

Marketing Analysts
Marketing Analysts
Customer Success Leads
Customer Success Leads
Client Services Teams
Client Services Teams
Operations Managers
Operations Managers
Sales Development Reps
Sales Development Reps
Compliance Officers
Compliance Officers
📈
Marketing Analysts
You're reviewing campaign metrics across platforms, but your customer engagement records only update when someone manually exports issue data, so the conversion counts you're optimising against are always outdated — automating both apps means every new issue lands in Marketo instantly and your reporting stays current.
Customer Success Leads
You manage client accounts requiring fast technical updates, but you find out about resolved issues too late because teams operate in separate tools — connecting these apps means every issue update reaches your customer engagement platform immediately and your team acts without delay.
🤝
Client Services Teams
You answer to external stakeholders who want to see project progress, but compiling manual status reports takes hours away from client communication — with this integration, every project and issue change updates your records automatically so clients see accurate progress.
📊
Operations Managers
The volume of technical issues is too high for anyone to keep up by hand, leading to missed records and fragmented pipeline data — automating both apps means every issue creates or updates person records seamlessly without manual oversight.
🔄
Sales Development Reps
You own the next step in the pipeline and depend on upstream engineering teams to hand over task statuses, but manual handoffs cause frustrating delays — this integration means every Jira Software Server milestone instantly updates your Marketo opportunities.
📑
Compliance Officers
You need a reliable history of all project changes and keep finding audit gaps caused by manual record-keeping errors — automating both apps means every issue and comment is logged accurately into your Marketo records.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate Jira Software Server + Marketo

Build and manage your Jira Software Server + Marketo automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Jira Software Server + Marketo with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
That’s it! You just connected Google Sheets to Trello
3
Automation is ready
Setup an action from Trello
Price Comparison with Popular Alternatives
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in $19.99
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in $19.99

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Frequently Asked Questions

How do I connect Jira Software Server to Marketo?
Frequently Asked Questions
You can connect Jira Software Server to Marketo in 1 click using ready templates on Integrately or by asking Integrately AI to build your automation. It links seamlessly with tools like Confluence, Salesforce, and Slack.
Can I automatically create Marketo persons from Jira Software Server issues?
Frequently Asked Questions
Can I connect Jira Software Server, Marketo, and Slack?
Frequently Asked Questions
What is a good Zapier alternative for Jira Software Server and Marketo?
Frequently Asked Questions
How does Jira Software Server handle trigger events for Marketo?
Frequently Asked Questions
Can I update custom objects and opportunities in Marketo?
Frequently Asked Questions
Do I need coding skills to automate Jira Software Server and Marketo?
Frequently Asked Questions
Is the Jira Software Server and Marketo integration free?
Frequently Asked Questions
Didn't find the answer you were looking for?
Didn't find the answer you were looking for?
No worries — just send us a message and we’ll get back to you as soon as possible.

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