Kartra + WPForms Integration

Integrate Kartra to WPForms in one click, or tell Integrately AI how you want each lead handled. Capture submissions, create new leads, assign tags, and trigger follow-up sequences automatically.

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1.
  • Kartra
    Lead fills form in Kartra Instant
  • Kartra
    Customer buys a product in Kartra Instant
  • Kartra
    Tag is assigned to lead in Kartra Instant
  • Kartra
    Tag is unassigned to lead in Kartra Instant
  • Kartra
    Lead is unsubscribed from list in Kartra Instant
  • Kartra
    Lead visits a Kartra page in Kartra Instant
  • Kartra
    Lead is subscribed to list in Kartra Instant
  • Kartra
    Lead is subscribed to sequence in Kartra Instant
  • Kartra
    Membership revoked from a lead in Kartra Instant
  • Kartra
    Lead reaches score for the first time in Kartra Instant
  • Kartra
    Lead is unsubscribed from sequence in Kartra Instant
  • Kartra
    Lead completes a sequence in Kartra Instant
  • Kartra
    Membership granted to a lead in Kartra Instant
  • Kartra
    Lead clicks on page split test link in Kartra Instant
  • Kartra
    Lead completes calendar in Kartra Instant
  • Kartra
    Lead registers to a calendar in Kartra Instant
  • Kartra
    Lead plays the video in Kartra Instant
  • Kartra
    Lead completes video in Kartra Instant
  • Kartra
    Calender subscription is cancelled in Kartra Instant
  • Kartra
    Affiliate signs up for product in Kartra Instant
  • Kartra
    Order is partially refunded in Kartra Instant
  • Kartra
    Order is refunded in Kartra Instant
  • WPForms
    Form is submitted in WPForms Instant
Arrow Right
2.
  • Kartra
    Create lead in Kartra
  • Kartra
    Assign tag to lead in Kartra
  • Kartra
    Search lead by email in Kartra
  • Kartra
    Unassign tag to lead in Kartra
  • Kartra
    Remove points from lead in Kartra
  • Kartra
    Give points to lead in Kartra
  • Kartra
    Unsubscribe lead from a list in Kartra
  • Kartra
    Get lead by ID in Kartra
  • Kartra
    Subscribe lead to list in Kartra
  • Kartra
    Update lead in Kartra
  • Kartra
    Subscribe lead to a sequence in Kartra
  • Kartra
    Subscribe lead to calendar in Kartra
  • Kartra
    Cancel subscription to calendar in Kartra
  • Kartra
    Unsubscribe lead from a sequence in Kartra
  • Kartra
    Create custom field in Kartra
  • Kartra
    Refund a payment transaction in Kartra

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Ready Workflows Ready Workflows for Kartra + WPForms Integration

Capture form submissions, create leads, assign tags, trigger email sequences, and update your marketing lists, all in just one click.

Most popular automationsmost-popular-automations
WPForms + Kartra Integration

Create Kartra lead for new WPForms form submission

Automatically creating Kartra lead for new WPForms form submission can help you nurture your leads and close more deals. By automatically adding new contacts to your database, you can stay organized and keep track of your interactions with each lead.

Additionally, automatically generating Kartra lead can save you time by eliminating the need to manually add new contacts. Automating this process can help you work more efficiently and close more deals.
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Got a different task in mind? Describe it

Got a different automation in mind? Describe it and let Integrately AI build it for you.

Connect more apps to your Kartra + WPForms flow

Sync your form data and marketing contacts with your CRM, mailing lists, payment tools, and team channels. Pick a combination and activate it in one click.

Kartra
WPForms
+
ActiveCampaignActiveCampaign (4)
+
MailchimpMailchimp (3)
+
StripeStripe (3)
+
SlackSlack (3)
+
Google SheetsGoogle Sheets (3)
+
ZoomZoom (3)
W
K
A
Add every WPForms submission as a Kartra lead, and create a contact in ActiveCampaign
Form submissions flow instantly into Kartra and ActiveCampaign, ensuring your email marketing and sales pipelines update without manual data entry.
K
A
W
When a customer buys a product in Kartra, create a contact in ActiveCampaign and notify WPForms
New product purchasers in Kartra are automatically added to ActiveCampaign, keeping customer segments precise and up to date.
K
A
W
Assign a tag to a Kartra lead when subscribed, and update the contact in ActiveCampaign
Tagging leads in Kartra instantly triggers corresponding tag updates in ActiveCampaign for synchronized audience segmentation.
W
K
A
Use Claude to evaluate WPForms submissions, create a Kartra lead, and add an ActiveCampaign contact
Claude reviews incoming WPForms submissions before creating qualified leads in Kartra and adding them to ActiveCampaign.

Supported triggers and actions for Kartra and WPForms

Mix and match to build the exact automation you need

Kartra
Kartra Triggers & Actions
Instant
Lead fills form in Kartra
Triggers the automation when a lead fills out a form
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Instant
Customer buys a product in Kartra
Triggers the automation when a customer completes a purchase of a product
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Instant
Tag is assigned to lead in Kartra
Triggers the automation when a tag is added
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Instant
Tag is unassigned to lead in Kartra
Triggers the automation when a tag is added
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Instant
Lead is unsubscribed from list in Kartra
Triggers the automation when any lead is unsubscribed from the mailing list
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Instant
Lead visits a Kartra page in Kartra
Triggers the automation when a lead visits a Kartra page
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Instant
Lead is subscribed to list in Kartra
Triggers the automation when a lead is subscribed to a list
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Instant
Lead is subscribed to sequence in Kartra
Triggers the automation when a lead is subscribed to a sequence
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Instant
Membership revoked from a lead in Kartra
Triggers the automation when a lead's membership is revoked
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Instant
Lead reaches score for the first time in Kartra
Triggers the automation when a lead reaches a score for the first time
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Instant
Lead is unsubscribed from sequence in Kartra
Triggers the automation when any lead is unsubscribed from a sequence
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Instant
Lead completes a sequence in Kartra
Triggers the automation when a lead finishes a designated sequence of actions
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Instant
Membership granted to a lead in Kartra
Triggers the automation when membership is granted to a lead
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Instant
Lead clicks on page split test link in Kartra
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Instant
Lead completes calendar in Kartra
Triggers the automation when a lead completes a calendar event
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Instant
Lead registers to a calendar in Kartra
Triggers the automation when a lead registers for an event or appointment in a calendar
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Instant
Lead plays the video in Kartra
Triggers the automation when a video is played by a lead
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Instant
Lead completes video in Kartra
Triggers the automation when a lead completes a video
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Instant
Calender subscription is cancelled in Kartra
Triggers the automation when a calendar subscription is cancelled
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Instant
Affiliate signs up for product in Kartra
Triggers the automation when any affiliate signs up for a particular product
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Instant
Order is partially refunded in Kartra
Triggers the automation when a partial refund is issued for an order
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Instant
Order is refunded in Kartra
Triggers the automation when any order is refunded
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Create lead in Kartra
Generates new leads for potential customers
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Assign tag to lead in Kartra
Assigns a tag to a lead based on predefined criteria
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Search lead by email in Kartra
Retrieves information for a particular lead using their email
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Unassign tag to lead in Kartra
Unassigns a tag from a lead
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Remove points from lead in Kartra
Deducts points from a lead
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Give points to lead in Kartra
Assigns points to the designated lead
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Unsubscribe lead from a list in Kartra
Removes a lead from a mailing list
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Get lead by ID in Kartra
Retrieves a lead's information based on their id
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Subscribe lead to list in Kartra
Subscribes a lead to a list
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Update lead in Kartra
Updates the lead information
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Subscribe lead to a sequence in Kartra
Subscribes a lead to a sequence
Try it →
Subscribe lead to calendar in Kartra
Subscribes a lead to a calendar
Try it →
Cancel subscription to calendar in Kartra
Stop receiving updates from the calendar subscription
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Unsubscribe lead from a sequence in Kartra
Removes lead from email sequence subscription
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Create custom field in Kartra
Creates a new marketing campaign
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Refund a payment transaction in Kartra
Processes a payment transaction refund
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WPForms
WPForms Triggers & Actions
Instant
Form is submitted in WPForms
Triggers the automation when a form is filled
Try it →
No action is available

What can you automate with Kartra + WPForms?

Streamline lead capture, customer onboarding, and data synchronization between your WordPress forms and marketing platform.

What you can automate?
🎯
Capture form leads directly in Kartra
Turn every form submission in WPForms into a fully populated lead record in Kartra instantly. Eliminate manual data entry and ensure no prospect falls through the cracks.
📋
Map every submitted field automatically
Transfer names, emails, custom questions, and dropdown answers straight into your Kartra lead custom fields. Your database stays comprehensive and ready for segmentation.
🔔
Alert your team the moment a lead arrives
Trigger instant notifications in Slack or via email whenever a high-value form is submitted. Ensure your sales reps reach out while leads are actively engaged.
🔀
Route leads based on form selections
Apply different tags, trigger specific email sequences, or assign leads to different lists depending on what option they select in your WPForms dropdown.
🔄
Keep customer profiles updated continuously
Automatically update existing Kartra lead records when returning contacts submit new forms or update their information on your website.
🔍
Prevent duplicate lead creation
Search existing records by email before creating new entries, ensuring your Kartra database remains clean and free of duplicate profiles.
💳
Handle purchases and refunds smoothly
Automatically update lead statuses, assign membership levels, or revoke access when customer payments succeed, get refunded, or subscriptions cancel.
📊
Extend your workflow to Google Sheets
Log every form submission and purchase event into Google Sheets alongside your Kartra records for easy reporting and data backup.
And much more...

Who is Kartra + WPForms integration for?

Marketing teams, site administrators, and business owners who capture leads through web forms and manage customer journeys in a unified marketing platform benefit from seamless automation.

Performance marketers
Performance marketers
Sales development reps
Sales development reps
Client service managers
Client service managers
High-volume store owners
High-volume store owners
Membership site managers
Membership site managers
Operations directors
Operations directors
📈
Performance marketers
You're running lead generation campaigns via web forms but your marketing dashboard only updates when someone manually exports submissions, so the conversion metrics you're optimising against are always outdated — this integration means every new submission lands in your marketing platform instantly and your campaign data stays current.
⚡
Sales development reps
You need to reach out to inbound form leads immediately, but you find out about new submissions hours later after someone checks the inbox — automating both apps means every lead profile is created the second the form is submitted so you can follow up while interest is highest.
🤝
Client service managers
You report on lead acquisition metrics to stakeholders who expect real-time visibility, but manual data transfer causes frustrating reporting gaps — connecting these apps means every form entry and customer action is logged without delay, giving stakeholders accurate progress reports.
📊
High-volume store owners
The volume of daily form submissions and customer checkouts is too high for anyone to keep up by hand, leading to missed contacts and unassigned leads — with this integration, every submission and purchase is handled automatically from end to end.
🎯
Membership site managers
You depend on customers filling out signup forms before gaining access to member areas, but manual user creation causes frustrating onboarding delays — automating both apps means membership access and lead tags are provisioned the moment the form is submitted.
🗂️
Operations directors
You need a reliable customer history across your software stack, but manual copying between form plugins and marketing software keeps leaving gaps in your records — connecting these apps means every customer interaction is captured accurately.
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Why choose Integrately to automate Kartra + WPForms

Build and manage your Kartra + WPForms automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Kartra + WPForms with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
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3
Automation is ready
Setup an action from Trello
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Frequently Asked Questions

How do I connect Kartra to WPForms?
Frequently Asked Questions
You can connect Kartra to WPForms in just 1 click using ready automation templates on Integrately, or use Integrately AI to build custom workflows. This integration syncs your form data seamlessly across apps like ActiveCampaign, Mailchimp, and Slack.
Can I automatically create a Kartra lead when a WPForms form is submitted?
Frequently Asked Questions
Can I connect Kartra, WPForms, and Slack?
Frequently Asked Questions
What is a good Zapier alternative for Kartra and WPForms?
Frequently Asked Questions
How does Kartra handle lead data received from WPForms submissions?
Frequently Asked Questions
Can I sync WPForms form submissions with my marketing lists?
Frequently Asked Questions
Do I need coding skills to set up this integration?
Frequently Asked Questions
Is the Kartra and WPForms integration free?
Frequently Asked Questions
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You Can Also Connect Kartra or WPForms With 1500+ Other Apps

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