When Form is submitted in Netlify > Add buddy-to-be to Campaign in Lemlist > Create or update person in Marketo
When Form is submitted in Netlify then Add buddy-to-be to Campaign in Lemlist and Create or update person in Marketo
Lemlist + Marketo Integration
Integrate Lemlist to Marketo in one click, or tell Integrately AI how you want each lead handled. Track interested prospects, create or update persons in Marketo, add them to lists, and sync opportunities automatically.
Free forever.Use premium features free for 14 days.1.
Email is opened in Lemlist Instant- Email is clicked in Lemlist Instant
- Email is replied in Lemlist Instant
- Email is sent in Lemlist Instant
- Email is interested in Lemlist Instant
- Email is unsubscribed in Lemlist Instant
- Email is bounced in Lemlist Instant
- Email is failed to send in Lemlist Instant
- Recipient has unsubscribed in Lemlist
- Campaign is created in Lemlist
2.
- Add buddy-to-be to Campaign in Lemlist
- Remove buddy-to-be from campaign in Lemlist
- Remove buddies-to-be from unsubscribed list in Lemlist
- Add recipient to unsubscribe list in Lemlist
- Search lead in Lemlist
Create or update person in Marketo- Add Person to a list in Marketo
- Search person in Marketo
- Create or update custom object record in Marketo
- Create or update opportunity in Marketo
- Search Opportunity in Marketo
- Search custom object record in Marketo
Trusted by experts at...
Ready Workflows for Lemlist + Marketo Integration
Create or update persons from email replies, add contacts to lists, search opportunities, and sync data, all in just one click.
Most popular automations
When Form is submitted in Netlify > Add buddy-to-be to Campaign in Lemlist > Add Person to a list in Marketo
When Form is submitted in Netlify then Add buddy-to-be to Campaign in Lemlist and Add Person to a list in Marketo
When Form is submitted in Netlify > Create or update person in Marketo > Add buddy-to-be to Campaign in Lemlist
When Form is submitted in Netlify then Create or update person in Marketo and Add buddy-to-be to Campaign in Lemlist
When Form is submitted in Netlify > Add Person to a list in Marketo > Add buddy-to-be to Campaign in Lemlist
When Form is submitted in Netlify then Add Person to a list in Marketo and Add buddy-to-be to Campaign in Lemlist
When Form is submitted in Mautic > Add buddy-to-be to Campaign in Lemlist > Create or update person in Marketo
When Form is submitted in Mautic then Add buddy-to-be to Campaign in Lemlist and Create or update person in Marketo
When Form is submitted in Mautic > Add buddy-to-be to Campaign in Lemlist > Add Person to a list in Marketo
When Form is submitted in Mautic then Add buddy-to-be to Campaign in Lemlist and Add Person to a list in Marketo
When Form is submitted in Mautic > Create or update person in Marketo > Add buddy-to-be to Campaign in Lemlist
When Form is submitted in Mautic then Create or update person in Marketo and Add buddy-to-be to Campaign in Lemlist
When Form is submitted in Mautic > Add Person to a list in Marketo > Add buddy-to-be to Campaign in Lemlist
When Form is submitted in Mautic then Add Person to a list in Marketo and Add buddy-to-be to Campaign in Lemlist
When New lead is added to a campaign in Optinmonster > Add buddy-to-be to Campaign in Lemlist > Create or update person in Marketo
When New lead is added to a campaign in Optinmonster then Add buddy-to-be to Campaign in Lemlist and Create or update person in Marketo
When New lead is added to a campaign in Optinmonster > Add buddy-to-be to Campaign in Lemlist > Add Person to a list in Marketo
When New lead is added to a campaign in Optinmonster then Add buddy-to-be to Campaign in Lemlist and Add Person to a list in Marketo
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Got a different automation in mind? Describe it and let Integrately AI build it for you.
Connect more apps to your Lemlist + Marketo flow
Capture outreach engagement in your CRM, notify your sales team instantly, and keep all your tracking sheets up to date. Pick a combination and activate it in one click.
+
Salesforce (4)
Salesforce (4) +
HubSpot (4)
HubSpot (4) +
Slack (3)
Slack (3) +
Google Sheets (3)
Google Sheets (3) +
Zoom (3)
Zoom (3) +
Calendly (3)
Calendly (3) L
M
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When an email is replied in Lemlist, update the person in Marketo and create a new lead in Salesforce
Every Lemlist email reply updates your Marketo records and creates a lead in Salesforce instantly, eliminating manual data entry.
L
M
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When a campaign is created in Lemlist, create an opportunity in Marketo and log a task in Salesforce
New Lemlist campaigns automatically initiate tracking records in Marketo and set up follow-up tasks in Salesforce.
L
M
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If an email is marked interested in Lemlist, add the person to a Marketo list and create a contact in Salesforce
Interested prospects identified in Lemlist join targeted Marketo lists and get registered as contacts in Salesforce.
L
M
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When a recipient unsubscribes in Lemlist, update their record in Marketo and modify their status in Salesforce
Unsubscribe events in Lemlist automatically suppress the contact across Marketo and Salesforce.
Supported triggers and actions for Lemlist and Marketo
Mix and match to build the exact automation you need
Lemlist Triggers & Actions
Instant
Email is clicked in Lemlist
Triggers the automation when an email link is clicked by the recipient
Try it → Instant
Email is replied in Lemlist
Triggers the automation when you reply to an incoming email
Try it → Instant
Email is interested in Lemlist
Triggers the automation when an email recipient shows interest
Try it → Instant
Email is unsubscribed in Lemlist
Triggers the automation when an email is unsubscribed from a mailing list
Try it → Instant
Email is failed to send in Lemlist
Triggers the automation when any email delivery fails
Try it → Marketo Triggers & Actions
What can you automate with Lemlist + Marketo?
Streamline your outreach by syncing email engagement directly into Marketo to keep prospect records updated in real time.
🔄
Sync email replies to Marketo records automatically
Whenever a prospect replies in Lemlist, create or update their corresponding person profile in Marketo instantly. Your CRM stays current without requiring manual data entry or batch imports.
📋
Capture every submitted campaign field
Map custom email variables and recipient details from Lemlist directly into Marketo custom objects and fields. Your records capture complete context for every outreach interaction.
🔔
Alert your team the moment prospects reply
Trigger instant team notifications whenever high-value prospects show interest or reply in Lemlist. Your sales reps can engage leads while buying intent is at its peak.
🔀
Route prospects based on campaign engagement
Perform different actions depending on whether a prospect clicks a link, replies positively, or unsubscribes in Lemlist. Marketo updates intelligently according to specific prospect behavior.
✏️
Keep Marketo records updated as campaigns evolve
Automatically update existing person profiles and opportunities in Marketo whenever campaign metrics or contact details change in Lemlist. Eliminate outdated information across your stack.
🛡️
Prevent duplicate records with smart search and update
Search existing database entries before creating new records in Marketo to maintain a clean database. Avoid cluttering your CRM with duplicate person entries.
⚠️
Handle email bounces and opt-outs automatically
When an email bounces or a recipient unsubscribes in Lemlist, automatically update their status in Marketo. Protect your sender reputation and maintain strict compliance effortlessly.
🔌
Extend your workflow to team communication apps
Connect your Lemlist and Marketo integration with Slack to post instant alerts to your revenue channel. Keep your entire team informed of campaign milestones as they happen.
And much more...
Who is Lemlist + Marketo integration for?
Revenue teams, marketers, and sales development reps who need to sync outreach engagement directly into Marketo without manual data entry.
Performance marketers
Sales development reps
Account managers
Demand generation teams
Business development reps
RevOps specialists
📈
Performance marketers
You're tracking email replies in Lemlist but your CRM reporting only updates when someone manually exports data, so the lead counts you review are always outdated — with this integration, every replied email updates Marketo instantly and your performance numbers stay accurate.
⚡
Sales development reps
You need to act on prospect engagement immediately, but checking inbox replies separately from Marketo means you reach out hours too late — with this integration, every interested email updates Marketo instantly and your follow-up speed improves.
📊
Account managers
You answer to stakeholders who want to see live campaign progression, but assembling manual status reports takes hours of tedious copy-pasting — with this integration, every campaign event updates Marketo instantly and your reports are always ready.
🚀
Demand generation teams
The volume of outbound outreach is too high for anyone to keep up by hand, leading to missed prospect records and untracked engagement — with this integration, every campaign response updates Marketo instantly and your pipeline stays fully captured.
🤝
Business development reps
You depend on upstream campaign responses to start outreach, but manual handoffs leave leads sitting unassigned for days — with this integration, every interested email updates Marketo instantly and your sales handoff is completely seamless.
🔍
RevOps specialists
You need a reliable history of prospect touchpoints, but manual data entry leaves frustrating gaps across your database — with this integration, every outreach interaction updates Marketo instantly and your data integrity remains flawless.
Did you know?
Our team can create automations for you... At no extra cost!
Tell us what type of automation you want to make?
Why choose Integrately to automate Lemlist + Marketo
Build and manage your Lemlist + Marketo automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.
1,500+ apps connected
Connect Lemlist + Marketo with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?
1
Select Automation
2
Connect Accounts
3
Automation is ready
Connect Lemlist + Marketo Now 
In Just 1 Click!
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Frequently Asked Questions
How do I connect Lemlist to Marketo?
You can connect Lemlist to Marketo in 1 click using ready templates on Integrately or ask Integrately AI to build your automation. It takes less than two minutes to set up your accounts and start syncing outreach engagement with tools like Salesforce, HubSpot, and Slack.
Can I automatically create or update Marketo person records when an email is replied in Lemlist?
Can I connect Lemlist, Marketo, and Slack?
What is a good Zapier alternative for Lemlist and Marketo?
How does Lemlist handle email clicks and opens with Marketo?
Can I update Marketo opportunities when a new Lemlist campaign is created?
Do I need coding skills to automate Lemlist and Marketo?
Is the Lemlist and Marketo integration free?
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No worries — just send us a message and we’ll get back to you as soon as possible.
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