LinkedIn Ads + Marketo Integration

Integrate LinkedIn Ads to Marketo in one click, or tell Integrately AI how you want each lead handled. Capture form submissions, update your marketing database, sync contact lists, and trigger follow-up campaigns automatically.

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1.
  • LinkedIn Ads
    Lead gen form is submitted in LinkedIn Ads
  • LinkedIn Ads
    Event registration form is submitted in LinkedIn Ads
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2.
  • LinkedIn Ads
    Send conversion event in LinkedIn Ads
  • LinkedIn Ads
    Create conversion rule in LinkedIn Ads
  • Marketo
    Create or update person in Marketo
  • Marketo
    Add Person to a list in Marketo
  • Marketo
    Search person in Marketo
  • Marketo
    Create or update custom object record in Marketo
  • Marketo
    Create or update opportunity in Marketo
  • Marketo
    Search Opportunity in Marketo
  • Marketo
    Search custom object record in Marketo

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Ready Workflows Ready Workflows for LinkedIn Ads + Marketo Integration

Capture lead submissions, update Marketo person records, sync contact lists, and trigger follow-up actions, all in just one click.

Most popular automationmost-popular-automations
LinkedIn Ads + Marketo Integration

Create Marketo contact for new LinkedIn Ads contact

There are many reasons why someone might choose to use two different marketing tools. One common reason being - able to reach a wider audience. For example, if one tool is better suited for reaching customers in a certain geographic region, while another is better for reaching customers of a certain age group, using both can help businesses reach their target market more effectively.

Thus, integration of your new Marketo contact and LinkedIn Ads contact can help make sure that your messages are coordinated and that you're taking full advantage of all your channels. It can also help reduce the amount of time you spend managing different tools and platforms.
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Connect more apps to your LinkedIn Ads + Marketo flow

Log new leads in your CRM, alert your team on messaging apps, and keep tracking sheets updated. Pick a combination and activate it in one click.

LinkedIn Ads
Marketo
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SalesforceSalesforce (4)
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HubspotHubspot (4)
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SlackSlack (4)
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Google SheetsGoogle Sheets (4)
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ZoomZoom (4)
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TypeformTypeform (4)
L
M
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Create a Marketo person from every LinkedIn Ads lead submission, and add a lead record in Salesforce.
New LinkedIn Ads lead submissions instantly become Marketo persons and sync to Salesforce, eliminating manual data entry between your campaigns and CRMs.
L
M
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When an event registration form is submitted in LinkedIn Ads, update Marketo and create a contact in Salesforce.
Event registrants from LinkedIn Ads update your Marketo database and populate Salesforce contacts automatically.
L
M
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If a LinkedIn Ads account is mentioned, search person in Marketo and update the Salesforce opportunity.
Account mentions in LinkedIn Ads trigger a Marketo lookup to update the corresponding Salesforce opportunity stage.
L
M
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Turn every LinkedIn Ads lead into a Marketo person, add them to a target list, and update Salesforce.
LinkedIn Ads leads are added to specific Marketo lists and synced straight into Salesforce.

Supported triggers and actions for LinkedIn Ads and Marketo

Mix and match to build the exact automation you need

LinkedIn Ads
LinkedIn Ads Triggers & Actions
Lead gen form is submitted in LinkedIn Ads
Triggers the automation when a lead gen form is submitted
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Event registration form is submitted in LinkedIn Ads
Triggers the automation when someone registers for any event
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Send conversion event in LinkedIn Ads
Sends a conversion event
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Create conversion rule in LinkedIn Ads
Creates pre-defined rules for converting leads into potential clients
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Marketo
Marketo Triggers & Actions
No trigger is available
Create or update person in Marketo
Generates a new invoice
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Add Person to a list in Marketo
Adds a person to a list or group
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Search person in Marketo
Retrieves information about a person
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Create or update custom object record in Marketo
Creates or updates a custom object record
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Create or update opportunity in Marketo
Creates or updates a sales opportunity
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Search Opportunity in Marketo
Searches for a opportunity
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Search custom object record in Marketo
Searches for a custom object record
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What can you automate with LinkedIn Ads + Marketo?

Streamline your lead capture, database synchronization, and team notifications with proven automation workflows.

What you can automate?
🎯
Capture and sync lead submissions instantly
Turn every LinkedIn Ads form fill into an updated Marketo person record automatically. Remove manual export steps and start nurturing prospects the second they convert.
📝
Map every submitted field across your stack
Capture custom form fields, company details, and job titles alongside standard contact information. Ensure your Marketo database receives complete data for every submission.
🔔
Alert your team the moment a lead arrives
Broadcast instant notifications to your sales or marketing channel in Slack whenever a high-value lead submits a form. Keep response times short and deal momentum high.
🔀
Route leads based on submitted criteria
Perform different actions depending on specific form selections, such as company size or product interest. Direct prospects to the correct Marketo list or sales pipeline automatically.
🔄
Keep customer records updated in real-time
Synchronize profile updates, account mentions, and contact edits between LinkedIn Ads engagement tracking and your Marketo database without manual oversight.
🔍
Search and update instead of creating duplicates
Check for existing contact records before writing new data into Marketo. Prevent duplicate entries and maintain a clean, unified customer database.
📅
Manage event registrations and participation
Process webinar and event sign-ups from LinkedIn Ads directly into Marketo person records and target lists. Track event engagement accurately across your campaigns.
📈
Extend workflows into your favorite CRM or spreadsheet
Connect your LinkedIn Ads and Marketo core flow to Salesforce, HubSpot, or Google Sheets to ensure every department stays aligned on active pipeline data.
And much more...

Who is LinkedIn Ads + Marketo integration for?

Performance marketers, demand generation managers, and revenue operations teams rely on this integration to eliminate manual data entry and keep lead pipelines synchronized.

Performance marketers
Performance marketers
Demand generation managers
Demand generation managers
Agency account managers
Agency account managers
Growth marketing specialists
Growth marketing specialists
Revenue operations teams
Revenue operations teams
Marketing operations managers
Marketing operations managers
📈
Performance marketers
You're running ad campaigns across multiple networks but your tracking sheet only updates when someone manually exports leads, so the row counts you're optimising against are always a few hours behind — with this integration, every new lead lands in Marketo instantly and your data stays current.
⚡
Demand generation managers
You depend on rapid follow-up for every incoming professional prospect, but manual data transfers mean sales teams find out about leads hours after submission — connecting these apps means every form fill updates Marketo instantly and your reps can begin outreach right away.
📊
Agency account managers
You answer to clients who want real-time visibility into campaign ROI and lead acquisition numbers, but compiling manual weekly reports takes hours away from strategy — this integration means campaign data flows straight into your marketing systems without any manual copying.
🚀
Growth marketing specialists
You handle high volumes of ad traffic that overwhelm manual list-building processes and create severe data bottlenecks across your tools — automating both apps means every lead is sorted and recorded the moment it arrives without human delay.
💼
Revenue operations teams
You own the hand-off between advertising leads and downstream CRM pipelines, but fragmented data entry causes missed contacts and broken sync histories — this integration means every form submission is handled cleanly from the first click.
📋
Marketing operations managers
You need a reliable history of campaign interactions and contact lists, but manual record updates keep introducing errors and gaps into your database — automating both apps means your Marketo records remain complete and accurate at all times.
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Why choose Integrately to automate LinkedIn Ads + Marketo

Build and manage your LinkedIn Ads + Marketo automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect LinkedIn Ads + Marketo with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
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Select a trigger from Google Sheets
2
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Frequently Asked Questions

How do I connect LinkedIn Ads to Marketo?
Frequently Asked Questions
You can connect LinkedIn Ads to Marketo in one click using ready templates on Integrately, or use Integrately AI to build custom workflows linking Salesforce, HubSpot, Slack, Google Sheets, Zoom, and Typeform.
Can I automatically sync LinkedIn Ads form submissions to Marketo person records?
Frequently Asked Questions
Can I connect LinkedIn Ads, Marketo, and Salesforce?
Frequently Asked Questions
What is a good Zapier alternative for LinkedIn Ads and Marketo?
Frequently Asked Questions
How does LinkedIn Ads handle lead generation form submissions in automations?
Frequently Asked Questions
How do Marketo person records update during LinkedIn Ads automations?
Frequently Asked Questions
Do I need coding skills to automate LinkedIn Ads and Marketo?
Frequently Asked Questions
Is the LinkedIn Ads and Marketo integration free?
Frequently Asked Questions
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You Can Also Connect LinkedIn Ads or Marketo With 1500+ Other Apps

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