Salesforce Marketing Cloud + Outreach Integration

Integrate Outreach to Salesforce Marketing Cloud in one click, or tell Integrately AI how you want each lead handled. Enrich prospect profiles, upsert data extension records, send transactional emails, and update subscriber lists automatically.

Integrate For Free arrow rightGoogle Logo Sign Up With Google
Free foreverFree forever.
Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • Outreach
    Prospect is added in Outreach Instant
  • Outreach
    Prospect is updated in Outreach Instant
  • Outreach
    Call is created in Outreach Instant
  • Outreach
    Task is added in Outreach Instant
  • Outreach
    Opportunity is added in Outreach Instant
  • Outreach
    Account is added in Outreach Instant
Arrow Right
2.
  • Salesforce Marketing Cloud
    Insert data extension record in Salesforce Marketing Cloud
  • Salesforce Marketing Cloud
    Upsert data extension record in Salesforce Marketing Cloud
  • Salesforce Marketing Cloud
    Sends transactional email using TriggerSend in Salesforce Marketing Cloud
  • Salesforce Marketing Cloud
    Create subscriber in Salesforce Marketing Cloud
  • Salesforce Marketing Cloud
    Validate email address in Salesforce Marketing Cloud
  • Outreach
    Add prospect to sequence in Outreach
  • Outreach
    Add prospect in Outreach
  • Outreach
    Update prospect in Outreach
  • Outreach
    Get prospect by Id in Outreach
  • Outreach
    Add account in Outreach
  • Outreach
    Add opportunity in Outreach
  • Outreach
    Get opportunity by Id in Outreach
  • Outreach
    Search opportunity by name in Outreach
  • Outreach
    Add task in Outreach
  • Outreach
    Search sequence in Outreach
  • Outreach
    Search prospect by email in Outreach

Trusted by experts at...

indeed-logoIntuit-logonvidia-logosalesforce-logottc-logoWalmart-logoaccenture-logoadobe-logoatlassian-logocisco-logodeloitte-logohp-logo
indeed-logoIntuit-logonvidia-logosalesforce-logottc-logoWalmart-logoaccenture-logoadobe-logoatlassian-logocisco-logodeloitte-logohp-logo

Ready Workflows Ready Workflows for Outreach + Salesforce Marketing Cloud Integration

Add prospects as subscribers, update data extension records, validate email addresses, and trigger emails, all in just one click.

Most popular automationsmost-popular-automations
  • 1of3
Got a different task in mind? Describe it

Got a different automation in mind? Describe it and let Integrately AI build it for you.

Connect more apps to your Outreach + Salesforce Marketing Cloud flow

Connect essential sales and marketing tools to sync prospect data and trigger cross-channel campaigns. Pick a combination and activate it in one click.

Salesforce Marketing Cloud
Outreach
+
SalesforceSalesforce (4)
+
SlackSlack (4)
+
HubSpotHubSpot (4)
+
GmailGmail (4)
+
CalendlyCalendly (4)
+
ZoomZoom (4)
O
S
S
Add every new Outreach prospect to Salesforce Marketing Cloud and create a lead in Salesforce
New Outreach prospects appear in Salesforce Marketing Cloud as data extension records and create a lead in Salesforce instantly.
O
S
S
When an Outreach prospect is updated, update Salesforce Marketing Cloud and log a task in Salesforce
Prospect updates in Outreach immediately refresh your Salesforce Marketing Cloud subscriber list and log a follow-up task in Salesforce.
O
S
S
Create a Salesforce Marketing Cloud subscriber when an Outreach opportunity is added, and update Salesforce
New Outreach opportunities instantly update Salesforce Marketing Cloud records and sync account details to Salesforce.
O
S
S
When a call is created in Outreach, record interaction data in Salesforce Marketing Cloud and update Salesforce
Call activity logged in Outreach updates Salesforce Marketing Cloud records and syncs engagement logs to Salesforce.

Supported triggers and actions for Salesforce Marketing Cloud and Outreach

Mix and match to build the exact automation you need

Salesforce Marketing Cloud
Salesforce Marketing Cloud Triggers & Actions
No trigger is available
Insert data extension record in Salesforce Marketing Cloud
Adds a new record to a data extension within a particular system
Try it →
Upsert data extension record in Salesforce Marketing Cloud
Updates or inserts a record into a data extension to ensure that it's up-to-date
Try it →
Sends transactional email using TriggerSend in Salesforce Marketing Cloud
Sends a transactional email using triggersend
Try it →
Create subscriber in Salesforce Marketing Cloud
Adds new users to the subscription list
Try it →
Validate email address in Salesforce Marketing Cloud
Confirm the validity of an email address
Try it →
Outreach
Outreach Triggers & Actions
Instant
Prospect is added in Outreach
Triggers the automation when a new prospect is added
Try it →
Instant
Prospect is updated in Outreach
Triggers the automation when a prospect is updated
Try it →
Instant
Call is created in Outreach
Try it →
Instant
Task is added in Outreach
Triggers the automation when a new task is added
Try it →
Instant
Opportunity is added in Outreach
Triggers the automation when a new opportunity is created
Try it →
Instant
Account is added in Outreach
Triggers the automation when a new account is added
Try it →
Add prospect to sequence in Outreach
Adds a potential client to a predefined email sequence
Try it →
Add prospect in Outreach
Adds a new potential client or customer to your database
Try it →
Update prospect in Outreach
Updates prospect details with new information
Try it →
Get prospect by Id in Outreach
Retrieves a prospect's information using their id
Try it →
Add account in Outreach
Creates a new user account
Try it →
Add opportunity in Outreach
Adds a new opportunity to the system with a single click
Try it →
Get opportunity by Id in Outreach
Retrieves a opportunity's details by its id
Try it →
Search opportunity by name in Outreach
Searches for a opportunity by its name
Try it →
Add task in Outreach
Creates a new task with relevant information
Try it →
Search sequence in Outreach
Searches for a sequence
Try it →
Search prospect by email in Outreach
Searches for prospects using their email address
Try it →

What can you automate with Outreach + Salesforce Marketing Cloud?

Connect your sales engagement and marketing automation platforms to streamline data flow across your entire customer journey.

What you can automate?
🔄
Create data extension records instantly from new prospects
Every prospect added in Outreach automatically generates a new data extension record in Salesforce Marketing Cloud. Eliminate manual exports and keep your marketing databases synchronized.
📋
Capture every submitted prospect field and property
Map all available contact fields, phone numbers, and custom properties from Outreach directly into your Salesforce Marketing Cloud data extensions without missing a detail.
🔔
Notify your team the moment a prospect is added
Send instant alerts to your marketing or sales channels whenever a new prospect record is created in Outreach, ensuring rapid team awareness.
🔀
Route records conditionally based on submitted fields
Evaluate prospect data and send specific records to designated data extensions or trigger targeted email campaigns based on criteria like company size or region.
🔄
Keep Salesforce Marketing Cloud updated as prospects change
Whenever prospect details are modified in Outreach, automatically update the corresponding subscriber records and data extension rows in Salesforce Marketing Cloud.
✨
Upsert data records to prevent duplicate entries
Use upsert operations to match existing subscriber emails and update current records in Salesforce Marketing Cloud instead of creating duplicate database entries.
📈
Handle opportunity and task status changes
Track pipeline milestones by triggering marketing cloud updates whenever opportunities or tasks are created and updated in Outreach.
💬
Extend your workflow to Slack and other apps
Combine Outreach and Salesforce Marketing Cloud with Slack to post automated team announcements and maintain cross-platform visibility.
And much more...

Who is Outreach + Salesforce Marketing Cloud integration for?

Sales and marketing teams striving to align prospect engagement data with personalized customer journeys and multichannel campaigns will eliminate manual data entry entirely.

Performance marketers
Performance marketers
Sales development reps
Sales development reps
Account managers
Account managers
High volume sales teams
High volume sales teams
Marketing ops specialists
Marketing ops specialists
RevOps leaders
RevOps leaders
📈
Performance marketers
You report on campaign performance and pipeline conversion from marketing cloud metrics, but your outreach activity logs are always out of sync — with this integration, every prospect update flows straight into your reporting data extensions so your numbers stay current.
⚡
Sales development reps
You need to follow up with engaged prospects immediately, but contact updates stay trapped in outreach until someone exports them — with this integration, every new prospect record triggers immediate marketing cloud subscriber creation so you can launch campaigns without delay.
🤝
Account managers
You answer to stakeholders who want to track prospect engagement across every channel, but piecing together outreach activity takes hours — with this integration, every outreach interaction updates your customer records automatically and gives you reliable reporting.
📊
High volume sales teams
The volume of new prospects and calls is too high for anyone to keep up by hand, leaving lists stale and incomplete — with this integration, every outreach event instantly populates your marketing cloud data extensions without manual effort.
⚙️
Marketing ops specialists
You own campaign execution and depend on sales reps to hand over qualified prospects, but manual handoffs cause delays — with this integration, every new outreach prospect flows directly into your marketing workflows the moment it is created.
🗂️
RevOps leaders
You need a reliable history of prospect interactions across sales and marketing, but missing records create blind spots in your funnel — with this integration, every account and opportunity update is captured cleanly in marketing cloud.
Try This Integration – No Code Neededarrow right
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate Salesforce Marketing Cloud + Outreach

Build and manage your Salesforce Marketing Cloud + Outreach automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Salesforce Marketing Cloud + Outreach with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
That’s it! You just connected Google Sheets to Trello
3
Automation is ready
Setup an action from Trello
Connect Salesforce Marketing Cloud + Outreach Now arrow right
In Just 1 Click!
Price Comparison with Popular Alternatives
Popular Alternative
😐
750 Tasks
in $19.99
Integrately
😍
2,000 Tasks
in $19.99
See Pricingarrow right

Trusted by 42,000+ Customers

Highest Rated Integration Platform on G2
P
ProductHunt

Most upvoted product of the month

▲ 2000+
Connect Salesforce Marketing Cloud + Outreach Now arrow right
In Just 1 Click!
leader
most-implementable
easiest-to-do-business
best-support

Frequently Asked Questions

How do I connect Outreach to Salesforce Marketing Cloud?
Frequently Asked Questions
You can connect Outreach to Salesforce Marketing Cloud in 1-click using Integrately. Choose from ready automation templates or ask Integrately AI to build the integration and map the fields for your team.
Can I automatically sync new Outreach prospects to Salesforce Marketing Cloud data extensions?
Frequently Asked Questions
Can I connect Outreach, Salesforce Marketing Cloud, and Slack?
Frequently Asked Questions
What is a good Zapier alternative for Outreach and Salesforce Marketing Cloud?
Frequently Asked Questions
How are prospect updates handled between Outreach and Salesforce Marketing Cloud?
Frequently Asked Questions
Can I upsert data extension records in Salesforce Marketing Cloud from Outreach opportunities?
Frequently Asked Questions
Do I need coding skills to automate Outreach and Salesforce Marketing Cloud?
Frequently Asked Questions
Is the Outreach and Salesforce Marketing Cloud integration free?
Frequently Asked Questions
Didn't find the answer you were looking for?
Didn't find the answer you were looking for?
No worries — just send us a message and we’ll get back to you as soon as possible.

Want to automate something else in your workflow?

You Can Also Connect Outreach or Salesforce Marketing Cloud With 1500+ Other Apps

Outreach
Popular Outreach Integrations
Connect Outreach to CRM, email, and sales tools to manage pipelines and follow up on prospects.
See All
Outreach Integrations arrow right
No popular apps found
Salesforce Marketing Cloud
Popular Salesforce Marketing Cloud Integrations
Sync Salesforce Marketing Cloud with analytics, reporting, and customer support tools to keep campaign data working across your stack.
See All
Salesforce Marketing Cloud Integrations arrow right
No popular apps found