Salesforce Marketing Cloud + Reply Integration

Integrate Reply to Salesforce Marketing Cloud in one click, or tell Integrately AI how you want each contact handled. Add contacts, sync subscriber lists, insert data extension records, and trigger email updates automatically.

Free foreverFree forever.
Use premium features free for 14 daysUse premium features free for 14 days.
1.
  • Reply
    Contact is created in Reply
  • Reply
    Prospect replies to an email in Reply Instant
  • Reply
    Email is sent in Reply Instant
  • Reply
    Person opens email in Reply Instant
  • Reply
    Reply is marked with new inbox category in Reply Instant
  • Reply
    Prospect finished the sequence in Reply Instant
  • Reply
    Person opts out in Reply Instant
Arrow Right
2.
  • Salesforce Marketing Cloud
    Insert data extension record in Salesforce Marketing Cloud
  • Salesforce Marketing Cloud
    Upsert data extension record in Salesforce Marketing Cloud
  • Salesforce Marketing Cloud
    Sends transactional email using TriggerSend in Salesforce Marketing Cloud
  • Salesforce Marketing Cloud
    Create subscriber in Salesforce Marketing Cloud
  • Salesforce Marketing Cloud
    Validate email address in Salesforce Marketing Cloud
  • Reply
    Create a person and push to campaign in Reply
  • Reply
    Create or Update Contact in Reply
  • Reply
    Search contact by email in Reply
  • Reply
    Search contact status in campaign in Reply
  • Reply
    Remove a contact from campaign in Reply
  • Reply
    Mark as finished in Reply
  • Reply
    Mark as replied in Reply

Trusted by experts at...

indeed-logoIntuit-logonvidia-logosalesforce-logottc-logoWalmart-logoaccenture-logoadobe-logoatlassian-logocisco-logodeloitte-logohp-logo
indeed-logoIntuit-logonvidia-logosalesforce-logottc-logoWalmart-logoaccenture-logoadobe-logoatlassian-logocisco-logodeloitte-logohp-logo

Ready Workflows Ready Workflows for Reply + Salesforce Marketing Cloud Integration

Add contacts, sync records, update subscriber lists, and trigger transactional emails, all in just one click.

Most popular automationmost-popular-automations
Reply + Salesforce Marketing Cloud Integration

Create Salesforce Marketing Cloud contact for new Reply contact

There are many reasons why someone might choose to use two different marketing tools. One common reason being - able to reach a wider audience. For example, if one tool is better suited for reaching customers in a certain geographic region, while another is better for reaching customers of a certain age group, using both can help businesses reach their target market more effectively.

Thus, integration of your new Salesforce Marketing Cloud contact and Reply contact can help make sure that your messages are coordinated and that you're taking full advantage of all your channels. It can also help reduce the amount of time you spend managing different tools and platforms.
See more
Reply + Salesforce Marketing Cloud Integration

Send Salesforce Marketing Cloud email for new Reply contact

Many businesses rely on marketing to bring in new customers and grow their sales. One key element of successful marketing is staying in touch with your prospective customers. However, manually sending out messages to each new contact can be time-consuming and ineffective. Fortunately, there is a better way.

By automatically sending a Salesforce Marketing Cloud email for every new Reply contact, you can stay connected with your prospects without spending hours crafting individual messages. This simple automation can help you build better relationships with your prospects and close more sales.
See more
  • 1of1
Got a different task in mind? Describe it

Got a different automation in mind? Describe it and let Integrately AI build it for you.

Connect more apps to your Reply + Salesforce Marketing Cloud flow

Streamline outreach handoffs, notify team channels, and keep your entire marketing stack updated. Pick a combination and activate it in one click.

Salesforce Marketing Cloud
Reply
+
SalesforceSalesforce (4)
+
GmailGmail (4)
+
HubspotHubspot (4)
+
Google SheetsGoogle Sheets (4)
+
SlackSlack (4)
+
ZoomZoom (4)
S
R
S
Add every new Salesforce lead to Reply as a contact, and insert a data extension record in Salesforce Marketing Cloud.
New Salesforce leads appear in Reply instantly and generate a data extension record in Salesforce Marketing Cloud, eliminating manual data entry across systems.
R
S
S
When a prospect replies to an email in Reply, update the contact in Salesforce and upsert a record in Salesforce Marketing Cloud.
Engaged prospects from Reply update your Salesforce records and Salesforce Marketing Cloud lists instantly so sales teams never miss a cue.
R
S
S
Create a Salesforce task when a prospect finishes a sequence in Reply, and update their subscriber status in Salesforce Marketing Cloud.
Completed sequences in Reply trigger a follow-up task in Salesforce and update Salesforce Marketing Cloud subscriber records automatically.
R
S
S
Use Claude to evaluate prospect intent in Reply, create a priority lead in Salesforce, and insert a record in Salesforce Marketing Cloud.
Claude analyses prospect replies in Reply, creating priority Salesforce tasks and Salesforce Marketing Cloud entries for high-intent leads.

Supported triggers and actions for Salesforce Marketing Cloud and Reply

Mix and match to build the exact automation you need

Salesforce Marketing Cloud
Salesforce Marketing Cloud Triggers & Actions
No trigger is available
Insert data extension record in Salesforce Marketing Cloud
Adds a new record to a data extension within a particular system
Try it →
Upsert data extension record in Salesforce Marketing Cloud
Updates or inserts a record into a data extension to ensure that it's up-to-date
Try it →
Sends transactional email using TriggerSend in Salesforce Marketing Cloud
Sends a transactional email using triggersend
Try it →
Create subscriber in Salesforce Marketing Cloud
Adds new users to the subscription list
Try it →
Validate email address in Salesforce Marketing Cloud
Confirm the validity of an email address
Try it →
Reply
Reply Triggers & Actions
Contact is created in Reply
Triggers the automation when a new contact is created
Try it →
Instant
Prospect replies to an email in Reply
Triggers the automation when a prospect replies to an email
Try it →
Instant
Email is sent in Reply
Triggers the automation when an email is sent
Try it →
Instant
Person opens email in Reply
Triggers the automation when a person opens an email
Try it →
Instant
Reply is marked with new inbox category in Reply
Triggers the automation when a reply is marked with a new inbox category
Try it →
Instant
Prospect finished the sequence in Reply
Triggers the automation when prospect finishes the sequence
Try it →
Instant
Person opts out in Reply
Triggers the automation when a person opts out of marketing communications
Try it →
Create a person and push to campaign in Reply
Creates a new person and adds them to a campaign
Try it →
Create or Update Contact in Reply
Adds or update contact information
Try it →
Search contact by email in Reply
Finds and retrieves contact information using their email address
Try it →
Search contact status in campaign in Reply
Searches for a contact's status in a campaign
Try it →
Remove a contact from campaign in Reply
Removes a contact from a campaign
Try it →
Mark as finished in Reply
Mark a task or item as completed
Try it →
Mark as replied in Reply
Mark incoming messages as replied to save time and keep track of conversations
Try it →

What can you automate with Reply + Salesforce Marketing Cloud?

Streamline your outreach by automatically syncing contacts, updating subscriber lists, and triggering targeted email communications.

What you can automate?
🔄
Sync Reply contacts into data extensions automatically
Create data extension records in Salesforce Marketing Cloud the moment a new contact is generated in Reply, eliminating manual exports.
📋
Capture every submitted prospect field
Map all available contact attributes and custom properties from Reply straight into your Salesforce Marketing Cloud data extensions without missing details.
🔔
Notify your team as soon as prospects reply
Trigger instant alerts in Slack or via email whenever a prospect engages with your Reply outreach campaigns.
🔀
Route records based on prospect engagement
Perform different actions in Salesforce Marketing Cloud depending on whether a prospect replies, opts out, or finishes an outreach sequence.
📈
Keep subscriber statuses updated in real time
Reflect engagement changes and sequence completions across your Salesforce Marketing Cloud subscriber lists instantly.
🛡️
Upsert records instead of creating duplicates
Update existing subscriber entries in Salesforce Marketing Cloud using email identifiers rather than generating redundant records.
Handle later status changes and opt-outs
Automatically process prospect opt-outs and sequence completions in Reply by updating suppression lists in Salesforce Marketing Cloud.
🔌
Extend flows to popular messaging and CRM tools
Connect your Reply and Salesforce Marketing Cloud data flow with Slack, HubSpot, or Google Sheets to build multi-app automations.
And much more...

Who is Reply + Salesforce Marketing Cloud integration for?

Sales and marketing teams striving to keep outreach data and subscriber records perfectly aligned across platforms without manual exports will benefit immediately.

RevOps and analytics managers
RevOps and analytics managers
Outreach sales representatives
Outreach sales representatives
Client delivery managers
Client delivery managers
High-volume sales operations
High-volume sales operations
Sales development representatives
Sales development representatives
Compliance and data officers
Compliance and data officers
📊
RevOps and analytics managers
You're tracking campaign outreach metrics in Reply, but your subscriber reports only update when someone manually syncs data, so the conversion numbers you're reviewing are always hours behind — with this integration, every contact update lands in your subscriber database instantly and your reporting stays accurate.
Outreach sales representatives
You're launching outbound sequences in Reply, but hot replies sit unrecorded in your CRM until someone remembers to export them, so you miss the window to strike — automating both apps means every reply immediately updates your subscriber records so you can act at the exact right moment.
📋
Client delivery managers
You're managing outbound client campaigns in Reply, but clients ask for real-time progress while your subscriber lists take days to reconcile, so you're constantly caught explaining delays — this integration means every campaign touchpoint syncs straight to your marketing database to keep client reporting transparent and current.
🚀
High-volume sales operations
You're processing thousands of new leads daily in Reply, but manual record creation cannot keep up with incoming volume, so promising contacts slip through the cracks — automating both apps means every new contact and response is handled instantly without manual data entry.
🤝
Sales development representatives
You're qualifying prospects through outreach sequences in Reply, but handing over interested leads requires manual data transfer, so account executives get notified too late — connecting these apps means every positive reply triggers immediate subscriber creation for seamless team handoffs.
🛡️
Compliance and data officers
You're managing prospect opt-outs and email engagement in Reply, but maintaining audit trails manually leaves dangerous gaps in your subscriber history, so compliance checks become stressful — automating both apps means every opt-out and status change is logged reliably with zero missing records.
Our team

Ready Workflows Did you know?

Our team can create automations for you... At no extra cost!

Tell us what type of automation you want to make?

Why choose Integrately to automate Salesforce Marketing Cloud + Reply

Build and manage your Salesforce Marketing Cloud + Reply automations with ready-made flows, AI assistance, 24x5 reliable human support, and enterprise-grade security.

1,500+ apps connected
1,500+ apps connected
Connect Salesforce Marketing Cloud + Reply with email, CRM, messaging, finance, support, and other tools whenever your process needs another step.
20M+ Ready Automations
20M+ Ready Automations
Start with 20 million+ proven automation templates instead of building everything from scratch. Pick the closest flow, connect your accounts, and automate in minutes.
AI that builds your automations
AI that builds your automations
Describe your workflow in plain English. Integrately AI builds it, maps fields, adds conditions, and even lets you edit it through chat.
24x5 Live Chat Support
24x5 Live Chat Support
Chat with a real person and get reply within 2-5 minutes. No bots, no tickets, no waiting — just real help, right when you need it.
Free done-for-you setup
Free done-for-you setup
Tell our team what you need and we will help set up the automation in your account at no extra cost on any plan.
Secure by design
Secure by design
SOC 2 Type II and ISO 27001:2022 certified, with GDPR-compliant data practices. Your data and credentials are handled using recognised security and privacy standards.
How Integrately Works?

How Integrately Works?

1
Select Automation
Select a trigger from Google Sheets
2
Connect Accounts
Connect Accounts
That’s it! You just connected Google Sheets to Trello
3
Automation is ready
Setup an action from Trello
Price Comparison with Popular Alternatives
Popular Alternative
😐
750 Tasks
in $19.99
Integrately
😍
2,000 Tasks
in $19.99

Trusted by 42,000+ Customers

Highest Rated Integration Platform on G2
P
ProductHunt

Most upvoted product of the month

2000+
leader
most-implementable
easiest-to-do-business
best-support

Frequently Asked Questions

How do I connect Reply to Salesforce Marketing Cloud?
Frequently Asked Questions
You can connect Reply to Salesforce Marketing Cloud in 1 click using ready templates on Integrately or ask Integrately AI to build the workflow. It links outreach data with CRM subscriber lists instantly.
Can I automatically sync new Reply contacts into Salesforce Marketing Cloud?
Frequently Asked Questions
Can I connect Reply, Salesforce Marketing Cloud, and Slack?
Frequently Asked Questions
What is a good Zapier alternative for Reply and Salesforce Marketing Cloud?
Frequently Asked Questions
How does Reply handle contact creation and updates for this integration?
Frequently Asked Questions
How does Salesforce Marketing Cloud record new data extension entries?
Frequently Asked Questions
Can I automate this workflow without any coding skills?
Frequently Asked Questions
Is the Reply and Salesforce Marketing Cloud integration free?
Frequently Asked Questions
Didn't find the answer you were looking for?
Didn't find the answer you were looking for?
No worries — just send us a message and we’ll get back to you as soon as possible.

Want to automate something else in your workflow?

You Can Also Connect Reply or Salesforce Marketing Cloud With 1500+ Other Apps

Reply
Popular Reply Integrations
Connect Reply with CRMs, email tools, and messaging platforms to manage and follow up on your outreach leads.
See All
Reply Integrations arrow right
No popular apps found
Salesforce Marketing Cloud
Popular Salesforce Marketing Cloud Integrations
Sync Salesforce Marketing Cloud with analytics, support, and marketing tools to keep customer data working across your stack.